Master of Museum Studies
In the present world, the digital marketing space has penetrated various sectors, and museums and art galleries are no exception. Different museums and art galleries are slowly making use of digital experiences to market to the digitally-oriented younger generation. This was after the discovery that a majority of museums were not in sync with the values and interests of the millennials and generation Z individuals. Museums and art galleries that have incorporated digital experiences in their operations are currently thriving and will continue to do so if more advanced and user-friendly technologies will continue to be used. Museums are fast adapting to the modern technological era, and they are collecting and analyzing data, which they are using to make better and informed decisions, including gaining insights into marketing what they offer. Pursuing a Master of Museum Studies will help me gain comprehensive knowledge and further enhance my forward-thinking capacity in the current rapidly changing modern information era.
My on-site experience has prepared me well for this program by imparting me with vital skills necessary for thriving in my academic and future career endeavors. I have previously held the position of a business development executive in a telecoms company where I applied excellent research and data analytical skills to come up with mobile market reports. These reports were then used as a guide to provide valuable suggestions on discovering potential clients, partners, and competitors, keeping up-to-date with industry opportunities and challenges. This experience enhanced my data collection and analysis skills and the use of analyzed data to make business decisions.
Museums host a plethora of information, and with the number of collections, exhibitions, and research results increasing, the amount of data will continue to rise. It is here that applied statistics come in handy. Applied statistics can help museums collect, store, analyze, and utilize data more efficiently, mainly in making business decisions. The analysis and mining of massive collection data will then bring discoveries to museum collection management and professional research. Data collections and analysis will be even helpful in the creation of digital heritage in museums, especially in the current technology world. My field experience has prepared me to undertake advanced data analysis, documentation, and mining of museum big data, which is the future of museum management.
My short-term career goal after completing MMSt is to find a job at a museum. I consider getting a job at a museum as being imperative to helping me link the theories learned in class with practice in the real world. Further, I intend to plan offline exhibitions. My long-term goal after completing this program is to not only offer my professional services to a museum but also to help it build or improve its online platform. I also intend to enhance digital exhibitions through online curation. I will use this to propel the cultural integration of people from different parts of the world, where they can participate in the exhibition. Don't use plagiarised sources.Get your custom essay just from $11/page
The opportunity to learn from this structured and well-placed program is the key to my career growth and advancement. As such, I welcome any opportunity to discuss in-depth regarding my candidacy for this program.
Schulich-Master of Marketing
How will the Schulich MMKG degree help you achieve your short and long-term career goal? 【200 words】
The Master of Marketing curriculum at York University’s Schulich School of Business is perfect for equipping students and future marketers with the critical analysis and decision-making skills considered to be vital for practice in the field of professional marketing. I believe the knowledge and skills garnered by the end of this program will help me achieve my short and long-term career goals.
My short-term goal is to take the theory learned in class and further applying it to my current marketing associate job role. I believe that as a result of integrating classroom knowledge to the real world’s work environment, I will help the company achieve greater brand awareness. I am conscious of the fact that brand awareness is an essential aspect for marketers, mainly because these activities help them influence the consumer’s buying decisions by promoting repeat purchases and brand loyalty. These factors further increase market share, sales, and profitability.
My long-term goal is to develop a deeper understanding of the marketing industry, especially in the areas of market analysis (facilitated by statistical analysis), product development and brand promotion. Having a deeper understanding of the marketing world will allow me to take up more responsibility, mainly in overseeing product development, regional product promotion and brand building of the more prominent brands.
Please describe activities that you undertook in school or through extracurricular or volunteer activities that demonstrate your leadership ability 【200 words】
I have demonstrated leadership ability through activities during my internship. I participated in the marketing campaign of the Toronto campus and maintained good relations with the association. My duties were extended to the online promotion scene, where I led the social media promotion session. My offline duties included leading the team to place booths on campus, attending local freshmen meetings in the country, and organizing offline promotion as a sponsor in local events in Toronto and Montreal. In this leadership capacity, I delegated tasks to the members who were reporting to me based on their strengths. Delegating tasks revealed I was the kind of a leader who valued team empowerment as a means to enhance the engagement and commitment of the team members to the goals of a project. In the end, this leadership strategy bore fruit because my team recorded an excellent conversion rate of the target audience.
The opportunity to learn in this program is the key to amass knowledge necessary for my career growth and advancement. This program will also sharpen my leadership skills and position me to achieve immense success in my future career endeavours. As such, I welcome any opportunity to discuss in-depth regarding my candidacy for this program.
Data Science/Analytics Stream 【500 words】
In today’s tech world, the role of data analytics cannot be underestimated. This is true considering the value of big data in making decisions and learning the opportunities available for businesses. I am passionate about data analytics, and I feel further studies in this field are instrumental in guiding me on the paths of gaining advanced professional practice imperative for the digital 21st century. For this reason, I am interested in applying for the Master of Engineering- Analytics stream at the University of Toronto.
I consider this course to be pivotal in equipping me with the skills that would allow learning and the use of statistical knowledge to analyze and understand data before applying it to real-world scenarios. The design of the course includes machine learning and optimization, areas that are very appealing to me. The courses that are part of the program can theoretically teach me how to extract and analyze, predict/simulate, and give optimal decisions when presented with a set of data.
Through the study of Applied Statistics during my undergraduate studies, I developed an interest in data-related courses. I found the basic and comprehensive understanding of data analysis, the application of theoretical knowledge to the real world, and the process of organizing and analyzing data to be fascinating. This sparked my interest in desiring to go for an advanced data-related program. While pursuing my undergraduate program, I was introduced to machine learning and optimization. Taking a data related program would help me gain more knowledge in machine learning, artificial intelligence and optimization because data is the core of these fields.
I have had experiences, assignments and projects that were related to data science and analytics. An experience I enjoyed the most was doing a case competition for an insurance company’s RSA. I was responsible for data analysis and financial analyses. These roles opened my eyes to the essence of data analysis in informing decisions in a myriad of settings, including the insurance sector. At the end of the competition, the results I obtained were useful because they showed how insurance companies could mitigate the risk of loss in the event of the occurrence of natural disasters like flooding. This experience allowed me to put my analytical skills into practice, and this proved to be a success. I was able to synthesize large pools of insurance data, sort the information and came up with a report that solved a business problem.
My short-term goal after completing this Master’s program is to secure an entry-level job as a Quant at a bank or a securities company. My long-term goal career goal is to advance in the field of data analytics with growth in responsibilities, especially in the area of leadership.
The opportunity to study this program under the guidance of a world-class faculty is the key to my career growth and advancement in the field of data analytics. I welcome any opportunity to discuss further regarding my candidacy for this program.
MSc in Applied Statistics 【500 words】
The different technologies that power the products we buy and the devices we adore so much are a product of the efforts of statisticians and mathematicians. Real-world industries apply statistics in health improvement, understanding the demographics that drive market changes and trends, safety, legal testimonies, assessing lending operations in the case of players in the finance sector, predicting election results and allocating funds in the case of the government. The above insight shows that numbers count, which means the field of applied statistics will continue to be of importance to the world. While pursuing my undergraduate studies, I developed an interest in expanding my statistical skills and further applying them to solve problems. I desire to explore and develop ideas in statistics and further promote the appreciation of these ideas. One way I believe I can be on the paths to realize this desire is by advancing my education and pursuing a Master of Science in Applied Statistics from York University.
My undergraduate studies played an instrumental part in preparing me well for pursuing MSc. Statistics. I was introduced to a broad range of statistically relevant courses in college. Examples of the classes I studied included data analysis, time series, linear regression, mixed effects, statistical computation, Analysis of Variance (ANOVA). I also interacted with boundless statistical software, including but not limited to R, Python, SAS and SQL. Further, as an economics major, I studied courses like financial economics, international monetary economy, introduction to economics, micro and macroeconomics theories. These economics courses apply statistical analysis, but in the finance direction, which is the path I will venture into this graduate program.
My on-site experience has prepared me well for this program by imparting me with vital skills necessary for thriving in my academic and future career endeavours. I have previously held the position of a business development executive in a telecoms company where I applied excellent research and data analytical skills to come up with mobile market reports. The marketing reports were then used as a guide to provide valuable suggestions on discovering potential clients, partners, and competitors, keeping up-to-date with industry opportunities and challenges. This experience not only enhanced my data collection and analysis skills but also opened my eyes to the use of analyzed data to make informed business decisions. Because of this, I believe I will navigate easily through the academic work of this applied statistics program, and the challenges that may crop up along the way.
Pursuing this statistics-based Master’s programme will be imperative in helping me realize my career goals. My short-term goal is to find a job as a data analyst shortly after graduation. My long-term career goal is to advance in my deployment of statistical and mathematical skills in the quest to solve financial and risk management issues I will come across in the position of a quant analyst.
The opportunity to learn from this applied statistics program is the key to my career growth and advancement. As such, I welcome any opportunity to discuss in-depth regarding my candidacy for this program.