Summaries. Topic: Employing the Theory of Planned Behavior to Understand the Intention of Employees Engagement in Corporate Social Responsibility (CSR) Activities.
In the era of globalization, the competition among companies is very high not only in income, brand values, and corporate culture but also how the companies treat their employees. These are all the keys in driving company’s substantial growth. To invest in human resource management is a must-do strategy for every organization in order to attract talented people and retain high-performance staffs to work for the company happily and productively.
To plan and manage human resources strategy, an effective management approach which currently integrates with many standards including organizational behavior, corporate governance, corporate social responsibility and sustainable development. However, the integration of those approaches is the enhancement of strategic human resource management. Nevertheless, the most important practices for increasing numbers of potential applicants and maintain productive workers are; offer fair payment, provide employment security, precise career path as well as employee benefits including compensation, training, vacation and medical treatment.
Most of companies are aware of this situation and try to come up with many solutions continually because people are the valuable asset in every association. The operation cannot remain smoothly and stability if they are unable to retain their valuable employees. Most of the organizations invest a large amount of money on people management which is the most important process in increasing company performance and improving brand status.
Research question 1:
How does level of education affect the employee’s need of benefits?
Research question 2:
What company benefits are the most important for millennial generation?
In this regards, the present paper sets to study on the development of human resource management strategy in regard to employee’s wellbeing in different generations to make a happy workplace and operational excellence. This will reflect the company reputation and create strong HR brand which helps an organization build a base of followers and enhances its recruitment and retention programs. As a next step, this present paper set to examine (experience in global contexts of people management concern and solution to advance more skills and ideas) that will help developing myself into the more professional level.