Trend analysis

Trend analysis

Trend analysis is the determination of the future movement of a particular variable by evaluating and examining past trends or behaviors. Businesses must continuously do market research and analysis to know what is trending and marketable in the market.

Athleisure

Athleisure is an item of clothing that is appropriate and comfortable during sporting activities. Besides, it is worn in other informal occasions because it is trendy and beautiful. Sporting activities are changing, and companies such as Nike produces sports items such as sneakers, shorts, t-shirts, tights, and athletic yoga pants. Nike Company is known to continuously research to improve the athletic attires, which trends all over the world.

Casual lifestyle

Casual clothes are worn when going for a wedding, party, going to work on Friday, or any other informal occasion. C.P. Company is an Italian company known globally to produce best-selling casual wear. To remain relevant in the ever-growing dynamic casual clothes in the market, C. P Company has invested in research and constant feedback analysis from customers to help in future projections and what is expected by the existing and prospective clients.

Technological advancement and development are rapidly evolving in the 21st century. Any company or individual should always keep the current trends to become relevant, otherwise risk being outdated and irrelevant. Continuous research and development are inevitable for companies in the technology industry to grow their business and utilize any opportunities available. Trends in the technological sector are rapidly changing due to stiff competition globally. The mobile phone industry globally is advancing technology due to new developments and changing patterns. Samsung phone manufacturing put a lot of resources in research, marketing, and getting relevant feedback on improvement requirements. Samsung’s brand of phone trends globally because of continuous improvement on the features and functionality. For every five phones sold anywhere in the world, 1 or 2 belongs to Samsung company. Samsung Galaxy S20 Ultra currently trend in the market because of the catchy and advanced features such as its resolution, high-quality camera, long-lasting battery, and ample storage capacity

Environmentalism

Climate change globally has been of great concern to everyone. Governments tirelessly work to conserve the environment to avoid calamities that affect the environment. The apparel industry is gaining momentum with environmentalist advocating for recycling of clothes and other related textiles which are unwanted or torn. For those concerned with environmental conservation, it has been trending in the 21st century, where they advocate for designing clothes that make people aware of how to conserve the environment. Most environmentalists are trending with dresses that fight the conservation of the environment. Air pollution and droughts experienced in the last few decades due to a lack of environment conservation. Deforestation in many countries is rampant; hence, environmentalists are fighting for restating the forests through fashion trends, reminding people of environmental preservation.

Multi-cultural consumer groups

A world is a global village during the 21st century. People all over the world travel and meet in different countries with diverse cultures and consumer behavior. Fashion clothes have been designed to promote different cultures and diversity. Many companies in the USA adopted this method to cater for the diverse nationalities and races living and working. People all over the world interact anywhere and should be able to feel at home wherever they are.

Globalizing marketplace

Markets are not only regional but also global. The textile industry is globalized. Ecole Polytechnique Company in the textile industry in the U.K. has managed to manufacture clothes found in almost all countries in the world. The clothes meet international standards and can reach to broader markets. Relevant feedback in the market is collected using modern technology, where analysis and interpretation are known for specific customers.