Aeolus
In chapter 7, Joyce uses newspaper headings strategically in the tale to capture the attention of the readers. Every section of the chapter starts with a bold heading that imitates the headlines mainly seen in the newspapers. Most times, people who read newspapers are first captured by the headlines, and this is the same trick Joyce uses to his readers. Also, the headings permit Joyce to play with language as well as build satire. “INTERVIEW WITH THE EDITOR” is one of the headlines that appear when Bloom asks Crawford concerning the advertisement. The other headline is O, HARP EOLIAN, which is trailed by an explanation of a male proudly displaying his teeth. The leaders at the start of the episode are aimed at capturing the attention of the readers while the leaders at the end are mainly to summarize the general subject.
In “Aeolus,” Bloom seems to have a bad relationship with the people around him.in most cases in the chapter, Bloom is either mistreated, insulted, or ignored. For instance, as Bloom leaves the newsroom, news guys mimic his walking style as Lenehan performs a mazurka to impersonate the leaving protagonist. Bloom describes that Keyes desires that the advertisement design altered to a two crossed keys rebus that is similar to one that is displayed in a Kilkenny paper. Afterward, Bloom will visit the library to follow up on that specific design. Bloom’s journey will take him to the library at a similar time Stephen is present in “Scylla and Charybdis.”
The whole idea of Bloom following up on Keyes advertisement design is frustrating to him. For instance, when Bloom attempts to acquire the Keyes renewal with Crawford, Crawford shuts him off and says to him that Keyes can “kiss his arse.” Bloom also receives an insulting answer from MacHugh when he asks what tale in the newspaper will be mentioned.
Works Cited
Joyce, J., and G. Press. Ulysses. GENERAL PRESS, 2016.