Chapter review on public opinion and the media The chapter defines public opinion as to the perception of citizens of a particular state on socio-economic issues. The study of public opinion is traced form liberal democratic models. The theories have defined the public views as a way of providing political structures and behaviors. The study has been cultivated until in modern society. Public notice of crime, in most cases, is the attitude of the public towards ills, which are happening (Djerf-Pierre, 2017). The people suggest ideas to calm the crimes. The most crucial issue is the way the public views are received and worked addressed. According to the review, opinions are channeled through the media. So that they can reach the intended destinations, the media may include the newspaper, television and social media where the public communicate their views. The media focuses on the public attentions basing various issues. The primary role of the media is to inform the public about what is taking place the society. Also, the press gathers citizens’ opinions and puts then in people. The people…

Social media plan and Strategy: People Assisting The Homeless” (PATH) Social media strategies to be instituted in People Assisting the homeless, a non-profit organization include: Facebook posts, People Assisting the Homeless” (PATH) could routinely update posts of merchandise they mostly need to be donated. Instead of delaying until when the pantry is all out, they could innovate say a bimonthly challenge for donors to have donated a certain limit of donations, for instance, 300 winter overalls in December. The items should then be consolidated and estimated monthly for the worth value of items in a regular manner throughout the whole year.  PATHS can also adopt the strategy where they request items donations before the periods of dire need (Mansfield, 2012).  For instance, they can appeal for safe drinking water and bug repellant in April in preparation for the hot summer season. They can also request donations of carrier bags in July and August to raise capacities for donations in the course of the “back to school” period. Additionally, it can appeal for donations of cold and flu therapy in September,…

How the media succeeded to affect public opinion Media has emerged among the most powerful tools affecting most of the trends in the current world. Its impact is felt in all disciplines ranging from education to politics as well as the behavior of people across the globe. The main reason why media has been influential is that the number of platforms is increasing at a high rate, and the tools required for accessing these platforms are being produced at a high rate and made accessible to a large number of individuals. Such tools include devices such as computers, mobile phones, and other smart devices through which individuals can use to surf the internet as well as disseminate information to other regions. Network generations have also advanced to improve the speed of access, considering the fact that some parts of the world are currently using 5G, which is fascinating in terms of speed as well as facilitating other processes (Michael & Agur, 2018). The existence of different media channels that act as information outlets made the world a small village within…

The Role of the Media in the Society The media plays an important role in our societies. It is responsible for informing and educating the public on a wide array of issues. In the discharging the above roles, the media influences the way we think and shapes our opinions on various issues to some extent. In this paper, the role of the media in shaping the public opinion on a group of people will be examined. In particular, the focus will be on an article on adolescents. According to this article, an eighteen year old girl died after overconsumption of alcohol during her birthday. The paper will seek to examine how the ABC News explored the consumption of alcohol by the teenagers. The article appeared in ABC News on 23rd May, 2015. It was written by Charlotte Hamlyn and it was featured in the first pages of the paper. It had a captivating heading which read, “Nicole Bicknell inquest; Perth teen wanted to drink 18 shots of alcohol on her birthday.” Although the headline of this article was captivating and…

The Influence of Social Media Does the society still maintain the claim that the millennial is the only generation inseparably attached to social media platforms? The society is in denial that half of the population is now wholeheartedly sucked by the digital life continues to throw judgments on the young generation for making social media an extraordinary part of their living. However, the truth is that almost everyone existing now values the media and has incorporated it to be part of the critical aspect of their lives. The digital platforms extensively present countless benefits ranging from social networking to business marketing. The sad side is that today, social media is harmful to its users because it leads to an ineffective lifestyle, social isolation, and increasing addiction. Spending more time on social media is strongly linked to feelings of loneliness. For some people, the perception remains opposite because they believe that the internet with its platforms helps people to connect with thousands of people. On the contrary, social media networking substitutes the real emotional connection that people experience on face to…

disassociation of media with crime The different forms of mass media such as radio, televisions, newspapers, magazines, and social media platforms such as Facebook are a great source of information and entertainment. It would be impossible to know what is happening around the globe if these various forms of media would not have been invented. However, with the growth of these forms of media, especially in recent years, multiple sources suggest that they are associated with a negative influence on people, including aggression and anti-social and criminal behaviors.This information is partly accurate since there is no evidence indicating that media being associated with causing criminal behaviors.This article seeks to prove the disassociation of media with crime by discussing two peers reviewed journals that focus on assessing the rate of crime levels with the rise of violent films and television shows in recent years. A report released by the American Academy of Paediatrics reveals that violence in films has more than doubled since the 1950s. It further stated that gun violence in movies that have been rated PG-13 has more than…

 influence social media has (or could have) on H.R.M. success Introduction   Social media comprise mainly of internet and mobile tools which allowed people to share and collaborate information. The use of social media has improved with time and gained importance in our lives. In this way, human resource managers in the organization have adopted the use of social media in recruitment and as a form of communication to workers. Hence, LinkedIn, Youtube, Facebook and Twitter are some of the social media platforms that is changing the way people interact in organizations.   Discuss the influence social media has (or could have) on H.R.M. success.   Social media influences the success of human resource management in different ways. First, an organization using social media can be able to improve on their recruitment techniques. In the current world, few organizations are posting a job advertisement in the newspaper. Alternately, many recruiters are turning to social media as the sites for attracting the top talent. Furthermore, through social media, recruiters can advertise the existing position and the high number of people can…

LOOT CRATE’S SOCIAL MEDIA CAMPAIGN Discussion Up to this far, I can confirm that my experience in this course of Social media campaign is excellent. The course has equipped me with the necessary skills on how to handle social media marketing to be successful in the real business world. Precisely, have leaned on how you can plan your social media campaigns by effectively identifying your target audience. Considering Van (2018), in planning your strategy, you should first determine who is interested in your products and which geographical area you are targeting. Then find out the social media site usually preferred by your target population. Consequently, this will assist in developing an active social media campaign. Again, the course is interesting since it focuses more on the real marketing aspects happening in the corporate world. Regarding the progress of my social media campaign, it’s prudent to state that it is on the right track. I am excited about how Loot Crate Company is approaching its social media campaign. The company has identified its target population to be people in their 20s…

Rough Draft of Social Media Since the invention of social media, the number of children and adolescents using social media platforms has immensely grown. Some of the social media platforms mostly used by children and adolescents include Facebook, Snapchat, YouTube, and Instagram. According to a research conducted by the Pew Research Centre in 2015, a large number of children and adolescents had access to smartphones with 92% of the children reporting that they logged in to any social media platform daily. The African-American children and adolescents were the largest percentage of teens who had access to smartphones, then followed by the Whites and, finally, Hispanic. The report revealed that 85% of African-American teens owned a smartphone, while 71% of White and Hispanic owning a smartphone. The wide access to smartphones had contributed to the increased use of social media amongst children and adolescents. The negative impacts of social media in children and adolescents are vivid as it has become a tool for bringing social problems, isolation, and destruction of effective interactions (Stokes & Price, 2017). African-American children and adolescents frequently…

Viral Videos in Social Media Background Social media videos refer to videos posted on social media platforms. These are mainly videos posted on Facebook, Twitter, YouTube, and Instagram. The goal of social media videos is to educate, entertain, and market a product as they generate likes, dislikes, and comments as they are shared. Some post these videos drive and direct traffic to the business organizations. These videos can either be posted on the social media platforms organically through unpaid means or run as paid advertisements to a target audience. The difference between viral videos in the United Arab Emirates (UAE) and the rest of the world is that in UAE, viral videos receive much fewer views in comparison to the videos in the rest of the world, specifically the western world. Videos are likely to go viral in comparison to pictures and graphics posted on the social media platforms. Videos get more viral as they involve the audience more in comparison to pictures and graphics.  Through the videos, the audience relate their feelings with the content. As a result, the…