The performance appraisal system The performance appraisal system is well described as a systematic review of an employee’s job performance. It significantly evaluates employee’s skills, growth, and achievements based on pre-established procedures and the company’s objectives. Performance appraisal should define expectations, measure and evaluate, give feedback, and record performance. The system not only provides employees of organization feedback on their work but also justify pay increases, job promotions as well as termination decisions. However, a performance appraisal system is faced with various potential challenges, which are well outlined and elaborated below. It doesn’t assess the actual performance of the employees. This marks a major performance appraisal challenge since the appraiser tends to focus on the characterization of personal traits and or interests example gender, height, celebrity crush. While these factors may contribute to the performance, they are not measures of actual output, which is a critical component of performance appraisal. Non-data-based assessment is another challenge whereby it relies on the memory and thoughts of the appraiser and employee. Thus making the criteria of the evaluation subjective on either party. 3.…

The apartment (1960) The apartment (1960) is about Baxter, a clerk in an insurance company who gives out his apartment to be used by executives to carry out their extramarital affairs. He does this so that he can get promoted in his workplace and is able to achieve it because of the recommendations he gets from the executives. However, the plot becomes complicated when he falls in love with the elevator operator who is the immediate boss of Baster. In Broadcast News, (1987), is about Holly, an American television news producer who is attracted to William Hurt, a vapid anchorman, although she loathes everything about him. The plot gets twisted in that Holly’s best friend, Albert Brooks is secretly in love with her. He is a talented news presenter but does not possess the poise of William. There are many similarities between the two drama movies as the dramas evolve around love stories in the office. The similarity is further emphasized with the fact that in both the films two men are in love with one lady.  However, in the…

Social Media and Activism Social media promotes the allotment of ideas, as well as information by creating implicit networks and societies. On the other hand, activism refers to the actions on behalf of a particular cause or action that goes beyond what is routine or conventional.  Activism plays a vital role in challenges and advocating for the social issues affecting contemporary society. The topic of this research paper is social media and activism, which is appropriate to this course as it advocates various aspects such as education, race, class, and gender, among others (Cammaerts, 2015). I have chosen this topic because it offers the opportunity for extensive and further research. Through activism, politicians, and different people in society use social media to advocate, promote, impede, or intervene in social, political, environmental, or economic reforms to make changes in society. Through social media and activism, people and societies can ignite social as well as political movements and have people participate in various ways such as peaceful protests among or social media hashtags, among others. Activists often use social media platforms to…

Things You Do Unknowingly that Damage Your Hair Extensions <p>Hair extensions are a worthwhile investment. Whether you’ve been yearning for waist-length, Beyoncé like hair, or a simple, decent bun up-do, celebrity hair extensions allow you to achieve that and more. They also help you cover up that bad pixie cut you got when you had gone in for a hair appointment and requested a little trim. Such perks are the reason why approximately 58.7 million women in the US use hair extensions. But, did you know there are things you do unknowingly, which damage your beautiful, silky soft, and flexible extensions? If you didn’t, then read on to see what you should avoid if you are to keep those of packs of hand-tied extensions you recently bought looking good. </p> <h3>Using the Wrong Brush/ Not Brushing Properly</h3> <p>One of the main reasons why that beautiful individual hair extension you bought recently seems to have lost its luster is because you are not brushing it properly, or you are using the wrong brush. </p> <p>, Unlike your natural hair, these extensions…

Burhanogullari and its Competitive Environment Market competition has become the order of the day. Every business is exposed to stiff market competition with the primary aim of having control of the entire market. In the journey to success, companies are faced with various challenges that hinder their smooth development and growth. If the business tries to increase its market share, other businesses also struggle to get a portion of the market. However, smart companies survive and lead in the hunt for the larger share of the market. Burhanogullari, shoe care company, is destined to achieving its mission and vision as it strives to survive in the competitive world market. Burhanogullari and its Competitive Environment About Burhanogullari Burhanogullari has been in operation since 1975. The company that majors in the production of shoe care products import the raw material that it uses in the production of the shoe polish and other related products. The company is based in Turkey in a Beylikduzu society (Kim & Ko, 2014). The company operates in more than 55 countries across the world. However, the company…

Business-level strategies Apple Inc. adopts innovations to engage in the production of high quality for the market. Although the changes are directed at new products, Apple also utilizes modification in the output of existing goods. He uses the differentiation approach ensures that the company products stand out in the market. Hence the products are exclusive at premium prices. The implication is that the company relies on brand loyalty for continuous sales and the distribution of the products. Apple focuses on aligning the marketing approach and business strategy with product development. The use of the plan gives apple an edge over the competitors. Apple has previously engaged in the promotion of the brand to the extent that most of the customers are willing to pay premium process for the premium products. Must of the customers for products in all the categories are individuals who are willing to pay higher prices to gain better user experiences. Apple focuses on identifying the needs of the customers and offers products with advanced features for photos videos and quality music. Apple focuses on recruiting highly…

10 Things You Did Not Know About Ammika Harris The name Ammika Harris has been trending in the past few days and more popular in blogs and news articles. Ammika is the on and off girlfriend to famous RnB singer Chris Brown. She just gave birth to a baby boy in late November, Chris Brown’s second child. The news confirms rumors that were prevalent around May 2019 when it was said she pregnant with the singer’s child. Commonly referred to as baby mama by both brown and their fans on social media platforms, notably Instagram, she is quite low key. Despite being on the down-low about her personal life, below are ten things that you did not know about baby mama. She Is Well-Studied Nothing is as striking as a learned lady, and Ammika Harris is precisely that. On her Facebook profile, she states that she was a student at the famous university of Los Angeles. On the same profile, it is also indicated that she resides in Los Angeles, the home of the university in question. Though at the…

Economic Analysis             Coke has dominated the soft drink industry for the most extended period. Pepsi is catching up in the industry by offering competition through their flavored drinks with a natural taste. These companies have been operational to ensure that each becomes a product leader in the soft drink industry. There is an evident power struggle to ensure that each attains competitive superiority gains each other. There are changing lifestyles among the consumers who are opting to purchase healthy products, unlike carbonated drinks. It has led the companies to avoid rivalry in the market and focus on increasing customer frontier. The soft drinks industry relies on market forces to ensure that customers increase their preferences. The size of the market is concentrated between specific age gaps, with the youth having increased choice. This aspect is based on teens eating at fast food joints, whereby soft drinks are stocked as outlets. Also, institutions have outlets that allow access to these drinks. There is a cafeteria in higher institutions of learning, thus makes the youths a consideration in market size. In…

Pure Nautica Fragrance Advertisement Perfume advertisers employ means other than the sense of smell alone (which could include sexually suggestive images) to grasp the attention of the customers- the ultimate goal being to gain prominence overthe competing brands. This was the case, for instance, with VF Corporation, whose advertisement of Pure Nautica focused on sexual orientation to market the perfume. The advertisement premiered in the winter of 2010, where it was published in the monthly menswear fashion and industry magazine, MMSCENE. Male fragrance advertisers have resorted to magazines and periodicals due to the growing market reputation of increased readership of these publications by men middle-aged men; these publications have fashion trends that most men see as the ideal depictions of a modern man. Therefore, this advert targets the young men of between eighteen to forty-five years, all who are energetic and sexually active and desire esteemed fragrances to supplement their outward appearance. The Pure Nautica advertisement conveys the message that modern men are strong, confident and spirited when they make their own decisions concerning their body- achieving this by the…

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