Emotional advertising Emotions do indeed play a significant part in effective advertising campaigns; studies have shown that emotionally exciting events do create influential memories in the minds of people. According to Zhang et al., 2014, these kinds of memories are motivating me to take action into the importance of emotional advertising. I realize vividly that robust emotions in advertising can always drive people to make some expensive buying or probably make some donation to a cause. It is not surprising that the fundamental goal of most marketers is to blow into the emotions of their customers to make good sales. Some contemporary researchers suggest that there are six universal emotions that we all feel, happiness, anger, sadness, disgust, surprise, and fear.  We should be aware that emotional advertising is something challenging to do right, so marketers usually tend to focus on impressions, conversion rates, bounce rates, and bids and forget about the emotional appeal in the advertising (Niazi et al., 2012). I realized that ads that carry strong emotions regularly go viral and do produce amazing results, so here are…

Analyzing a Propaganda Poster Poster 1 Describe the poster. What is the poster trying to convince its audience to do? This poster was created during World War II in Great Britain. The top half shows a British soldier’s boot on a yellow background while the bottom part has some texts and a black swastika on a beige background. In this poster, the soldier’s boot is poised to step on the black swastika, and the message attacked to this is “MEN 30-50 STEP ON IT JOIN THE AUXILIARY MILITARY PIONEER CORPS.” The poster is trying to convince men aged between 30 and 50 years to join the Auxiliary Military Pioneer Corps. Who is the audience for the poster? The audience of this poster are men aged between 30 years and 50 years. This poster intended to convince as many men within this age bracket to join the auxiliary Military Pioneer Corps. It calls upon those men within this age bracket who are interested in being members of this team. That is, those who want to voluntarily join the pioneer army to…

RESOURCES OF THE COMMUNITY Abstract The red cross society is an international organization that was formed to preserve and protect lives, especially whenever a calamity faces a community. The organization is composed of generous donors and volunteers who are mobilized, especially during disasters to aid in alleviating suffering on the victims. The victims usually consist of soldiers wounded during peacekeeping missions, casualties from natural calamities and accidents among others. The organization avails amenities such as transfusion blood to the disaster victims and provide temporary shelter. Apart from taking care of casualties, the society prepares people through training them on how they can manage disasters. The vision of the Red Cross society is to prevent and reduce suffering and pain while ensuring that humanity is promoted within the affected community. The organization spans all over the world, which implies that generous donors and volunteers come from the globe. An example of calamities which the organization aims to curb is earthquakes and disease outbreak such as ebola. Whenever the Red Cross organization counteracts a disastrous situation such as ebola outbreak, they aim…

Ancient Rome Religion and political governorship Ancient Rome was a highly religious empire since it began in the 8th century. Religion and political governorship played big roles for them. The Roman people worshipped many gods, some which arose from the ancient Greeks, and they had many temples for doing their worships and giving offerings to their gods. Christianity began in the Roman Empire and Jesus Christ was crucified in Jerusalem, within the Roman province. Conversion of Constantine after Diocletian to Christianity in the western empire marked the beginning of the rise of Christianity in the Roman Empire. Constantine and Licinius came up with the Edict of Milan in 313 whose aim was to end discrimination against Christians. The Edict of Milan brought about freedom of worship within the Roman Empire since it stated that anyone had the freedom to worship in any way they wanted to under the Roman Empire rule. Freedom of religion was also guaranteed by the edict of Milan. Christianity, through Constantine’s ways aimed at unifying the Roman Empire as a whole around a common set of values.…

Business leaders Business leaders have abandoned their legitimacy over the past decade due to the widespread breakdown of self-policing and trust in business operations. The manager has to adopt several values that will help them to regain confidence from society. Business leaders should be in a position to understand their role goes beyond their responsibilities. Therefore, business oath will help leaders in various businesses to improve that personal and civic commitment to the characters as custodians of the institution. I think it is an excellent time to make management a profession. A true profession has a code of conduct, sense, and consequences from standard systems. I believe that business leaders should be held at some higher standards. Executive oath will help in promoting a highly respected leadership expert. The pledge will help leaders to blend to personal humility and professional focus needed to achieve the corporate vision. Additionally, they will help business leaders to uphold ethical standards. In this case, labor organizations are not happy with the success of the company. The organization is part of the competitors who are…

my personal opinion on Cloning Cloning refers to the act of producing genetically identical persons of an organism. This process can be either natural or artificial. Many organisms in nature produce clones via asexual production. The technology involves copying the DNA or cells of organisms and creating new beings with them. There are different areas where cloning can be used and of different purposes, as well. For instance, there is reproductive cloning, which most are against, and there is organ cloning, which brings about significant benefits to the medical community. Many, however, hold various ideas on whether this practice is acceptable ethically or not. This paper discusses my personal opinion on the matter. Every individual has an opinion on whether or not it is acceptable to engage in the act of cloning of other human beings. The idea of producing many copies of genetically identical people asexually, who descend from a sole ancestor, brings about averse moral reactions. Most individuals point out that human cloning is possible scientifically and will be done in a matter of time. Should we then…

Personal opinion about the ethics of cloning Cloning refers to the act of producing genetically identical persons of an organism. This process can be either natural or artificial. Many organisms in nature produce clones via asexual production. The technology involves copying the DNA or cells of organisms and creating new beings with them. There are different areas where cloning can be used and of different purposes, as well. For instance, there is reproductive cloning, which most are against, and there is organ cloning, which brings about significant benefits to the medical community. Many, however, hold various ideas on whether this practice is acceptable ethically or not. This paper discusses my personal opinion on the matter. Every individual has an opinion on whether or not it is acceptable to engage in the act of cloning of other human beings. The idea of producing many copies of genetically identical people asexually, who descend from a sole ancestor, brings about averse moral reactions. Most individuals point out that human cloning is possible scientifically and will be done in a matter of time. Should…

Foundations of Church Administration The administration is one of the critical areas in any organization for its proper operations and day to day running of business activities. For a church, the way the administration does determines the success of the Church. It is, therefore, an essential part of any organization. Finance is a significant area that needs to be handled with great care to ensure accountability. With this in mind, these are the summary of some of these Principles and how they are applicable in assisting in the financial agency of the Church; Provision of Management Reports It is crucial that Church Leadership has a comprehensive and easy to understand to allow them to make decisions based on the up-to-date financial status of the Church. It is common to find that most pastors and church leaders are not qualified accountants hence the need for accountants to provide them with financial reports that they can understand. There is a tendency of accountants manipulating reports or use complicated terms that those with no accounting knowledge are unable to understand. However, this kind…

Roman Catholicism Roman Catholicism is quite different from the “holy catholic church,” as referred to by the Apostle’s creed. Roman Catholic argues that it is the holy Catholic Church, but in my opinion, it is not. It is neither the Jesus Christ’s church nor the Catholic Church it claims to be. Catholic is a word that means “universal,” and it describes Christ’s true church. Many passages in the Bible describe the Catholic Church. In Revelation 7:9, for example, it talks about a multitude of uncountable people from all countries and tongue all standing before the throne. Catholicity believes in the equality of both men and women in Christ Jesus because all people are Abraham’s children (Genesis 15:5). The Bible warns in multiple phases against discrimination of any type or one race, ethnicity, or language, thinking that it is better than the others. Catholicity assures Christians from all over the world that they will live with Abraham, Isaac, and Jacob in the Kingdom of heaven (Matt. 8:11). Catholicity means that people, regardless of their social and economic status, age, or gender,…

Seven-step Fundraising Strategy for Local Home Church Introduction Today’s financial climate is volatile. Therefore, charities, organizations and individuals must continually reassess their ability and skills to generate funding. For several organizations, particularly those reliant on donor funding and government grants, fundraising remains a significant component of getting income. Dillon (1993) and Reid, Ferrara and Karrett (2019) agree that whatever the economy is doing, the key to the successful generation of income through fundraising is a reliable and effective strategy. Fundraising pertains to creative and practice methods to raise funds for a worthy cause. The process and work involved can be rigorous and closely resemble event planning, marketing and sales. Seven-step Fundraising Strategy for Local Home Church The first step of the fundraising strategy is identifying the people to be involved in the fundraising drive. The purpose of the stage is to build a prospect list of the right individuals who are capable of providing the necessary level of funding for the work to be done (Reid, Ferrara & Karrett, 2019). The individual conducting the fundraising must determine whom to go…

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