episode of strategic change for an organisation
TASK: Identify a specific episode of strategic change for an organisation of your choice. Outline why the strategic change was necessary, the reasons used to justify it, and how the strategic change was implemented. Analyse what you consider the lessons we can learn about strategy in general from this case.
There should be a balance of theory and practice, using reference to the key academic thinkers in the strategy field and reference to the strategic actions of companies or other organisations to illustrate good and/or bad strategy practice.[unique_solution]
The structure could be:
1.Introduction
2.Literature review: Theory A: general introduction, most important aspect of the theory: a,b,c
- Analysis of the case: brief information of the company (history, achievement…)
Analysis according to the theory a,b,c
4.Discussion: how useful the theory in understanding the case? Limitation?
5 Conclusion
- Theories include: Innovation strategy (Bill Byron)
- External environment: Industry analysis
- Internal environment: Resource-based analysis
- Strategies for competitive advantage: Positioning
- Strategy and organisation
- Sustainable strategy
- Strategy and leadership
- Strategy & Change
Company could be IBM, Change Healthcare…or.. Cerner acquision of Siemens or some companies with more information available, and please do not rush it , thanks!