Frozen musical’s Twitter page
The twitter page for frozen the musical can be identified to exhibit a marketing theme through the creation of awareness among the visitors on the site as well as providing detailed information on what the Frozen Musicals entail. Social media is among the leading marketing platforms that most organizations today utilize in an attempt to reach out to the desired audience. The cover photo of the frozen musical’s Twitter page exhibits a princess in shining light, which is an indication of the glamor and elegance that is contained in the twitter page, thereby helping to attract a bigger audience.
Fig 1. Frozen musical’s Twitter page (“Frozen the Musical (@FrozenBroadway) on Twitter,” 2020)
The target audience for Frozen musical’s Twitter page may include enthusiasts of the Frozen musicals, and the twitter page, therefore, plays the vital role of ensuring that their fans and followers are kept up to date with the various undertakings that the group takes part in. The page also plays an essential role in the sourcing f new clients through serving as an exhibition platform on which interested clients can have a chance to view the Disney musicals as well as get acquainted with what the musicals are about.
The page interacts with the users by developing a sense of inclusion whereby the users can feel like a part of the Disney musicals by sharing the posts through retweets as well as interacting with the page manager in the comments section. The page also helps the users to communicate among themselves through sharing opinions as well as views on a given topic. The page maintains a formal tone, therefore, holding up the professionalism standards, which are essential for the successful interaction with users. Colors on the page are also bright and attractive for the audience who love a touch of Disney magic.