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press conference

This company was established in the early ’80s just as technology was slowly taking over the world. It was created based on the need for information technology resources. Since then, we have been keen on monitoring the end-user requirements and coming up with products that satisfy their needs based on technology. As such, we are concerned with the production of both hardware and software products that can be beneficial to the end-users. Our vision is to ease data transfer and communication around the world on a journey to make the universe a global village.

Description of Product

The speed of data transfer is an essential aspect of communication. Rate promotes the real-time transmission of information from one user to the other. Based on this information, we came up with a POLY-MOD connection cable, which boats one of the fastest rates of data transfer. It requires the fusion splicer in connection with one end user to another within an organization. It applies the pigtail to connect from one user computer to the next.

Illustration of the Press Conference

Objectives

This conference is set up to create public awareness concerning our newest product set for release into the market. We aim at explaining the use of the product and how it is meant to provide benefits to them. We also hope to answer some of the questions that might arise during the press conference.

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Target Audience

Our main targets for this conference are the organizations that require data transfer within their departments. We aim to inform them about the advantages of this product and the numerous benefits associated with the use of this product. We hope that they will like our product because it reduces all the shortcomings associated with the use of other data transfer appliances.

Preparation.

The conference is scheduled for the 30th of August, this year 2020. The venue is the convergence hall of our company. The lounge is spacious enough to accommodate all of our invited guests and leaves room for several other uninvited guests. The invitation invoices have been dispatched, and we are highly expectant that all the guests will turn up. Their presence is highly significant because they will help us pass the information to other potential customers. As a result, the news of our new product will reach many people within a short period. Also, they will be instrumental in convincing potential clients to obtain the product from us. Messages will be delivered using invoices.

The question and answer system should last for about thirty minutes to provide enough time to answer the questions comprehensively. The session should not take too long because we have other commitments to attend to as do our guests. We have assigned different tasks to the decorations team to ensure that the event is a colorful one. Also, the new product brand deserves to be visible to draw the attention of the viewers. We have offered the task of providing refreshments to the Coca-Cola Company. This partnership, although temporary, will improve our viewers, given that the company is a famous one.

After refreshments, there will be an allocation of one-on-one interviews. The time allocated will be no more than two hours to ensure that we get back to business as soon as possible. After completion of the conference, relevant information will be mailed to different media companies who did not attend the meeting. We hope that they will help in the marketing of our new product. After that, the press will be allowed to conduct follow-ups on events and activities aimed at promoting the latest product and its functionality. We will also determine the appropriate brand ambassadors who will help us sell the product adequately to a broad consumer population. We hope that this is the beginning of a technological breakthrough that will go down the history books as one of the greatest inventions in the modern era.

Conclusion.

According to the arrangements that have been made, we are hopeful that the plans will go on as scheduled and that the product will be successfully marketed. Our team put in a lot of effort to ensure the success of this product. Therefore, we are confident with regards to its functionality. In case of any setbacks, we are open to corrections.

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