The Samsung Galaxy Note 10
The Product
I purchased the Samsung Galaxy Note 10 that promises to fulfill all my communication and connectivity needs. The phone has a glass front and glass back, and I was particularly intrigued by its aluminum frame. The phone has a high resolution and screen but has an excellent charger and battery life that ensures continued connectivity. Furthermore, it has a full high definition resolution and other features that make it a must-buy for individuals who want to keep up with the latest trends in the information and technology sector.
4 P’s of Marketing
The 4 P’s of marketing that apply to the Samsung Galaxy Note 10 are the product, promotion, price, and place.
Regarding the product, the Samsung Galaxy Note 10 has some of the most amazing features that would make one desire to have one. The product has undergone various remarkable changes that make it stand out from the rest. The phone’s scene optimizer technology and its water-resistant ability make it ideal for use in all situations. Concerning promotion, Samsung has marketed it as the ideal solution to communication needs. The product has been marketed as one that meets the needs of the current generation, and one that will continue to meet the users’ needs. Don't use plagiarised sources.Get your custom essay just from $11/page
The price for the Samsung Galaxy Note 10 is within the target market’s needs. In essence, the company understands that consumers desire value for their money; it has taken the necessary steps to ensure the price for the Samsung Galaxy Note 10 is within reach of most of its consumers. Regarding place, the Samsung Galaxy Note 10 has been marketed all over the world as a premier product. The company has an elaborate supply and distribution chain that ensures customers acquire the product from wherever they are. Samsung understands the effectiveness of the supply chain differentiates success from ineffective companies and appreciates the need to make the supply chain as effective as possible.
The Company
Samsung is a South Korean company known to be a leading producer of electronic devices. The company takes the place of pride as a leader, pacesetter, and innovator in its field of specialization. The company practices the marketing concepts adeptly because it appreciates the need to produce quality products, segments the market accordingly, and delivers the goods required at the right time (Senker, 2016). Concerning the Samsung Galaxy Note 10, Samsung has ensured it creates the required buzz and that it meets the needs and expectations of its target market.
In nearly all cases, Samsung ensures that quality overrides everything it does; the Samsung Galaxy Note 10 is a testimony to its commitment to quality, continuous innovation, and dedication to excellence. A critical look at the Samsung Galaxy Note 10 reveals a product that meets the changing needs of the modern consumer; the company has responded appropriately by designing and marketing a product that meets these needs. The company has demonstrated a commitment to continuous innovation, the desire to meet the needs of its global client base, and the ability to respond to market changes (Michell, 2011). Samsung is a leader in its field of specialization and promises to keep abreast of the competition.
PSSP Hierarchy of Needs
The Samsung Galaxy Note 10 meets both social and esteem needs. The product ensures that people remain connected and that they communicate with each other whenever they need it. People always seek social connections with their friends and members of their families, and the Samsung Galaxy Note 10 ensures that they achieve this objective. On the same note, the Samsung Galaxy Note 10 is a premium product that guarantees customers of the status they seek to achieve. Given its unique features, the product is a valuable asset to individuals who wish to stand out from the rest, and who need to appreciate the pleasures that continued connectively brings. Individuals who need to be respected require the Samsung Galaxy Note 10, not as a status symbol, but because the device is one of the best in the market. Keeping in touch with friends and family members enables a consumer to recognize the value he or she makes when deciding to purchase.
Personal Reaction
Purchasing the Samsung Galaxy Note 10 is one of the most important decisions I have made in a long time. When making the purchase decision, consumers consider a range of issues, such as the quality of the product, the price, and the availability. In my opinion, the Samsung Galaxy Note 10 meets all the needs I need in a phone. Since deciding to buy the Samsung Galaxy Note 10, I have experienced unparalleled satisfaction. I know that the product has satisfied my needs, and I look forward to continued use. From the outset, I have to agree that the new device has been a revelation for me; customers need value for the money they spend, and I believe the purchase of the Samsung Galaxy Note 10 is one of the wisest investment decisions I have made.
References
Michell, A. (2011). Samsung Electronics and the Struggle for Leadership of the Electronics Industry. Newark: Wiley
Senker, C. (2016). Samsung: The business behind the technology. Minneapolis: Lerner Publications