Environmental Sustainability in New York City                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Introduction A city is a place where people come together to live, work and play together. It is in these cities where the incubation of innovative ideas, entrepreneurship, and social dynamism among other important engines for social and economic growth takes place, all of which are necessary for national consciousness. A combination of all the people congregating to reside in the cities become the thinkers and doers that champion the implementation of all that is necessary for economic growth. Despite the cities being a hub for economic growth and national consciousness, there are some prominent issues that emerge from the fact that people rampantly move to settle in the cities in search of greener pastures. Such challenging fractures include inter alia; energy and environmental sustainability, urban housing, health, education, gun violence, racial equity, technology and data, inclusiveness, diversity and demographics, infrastructure, public safety, budgets and economic development. Environmental Sustainability in New York City Environmental sustainability basically refers to making use of the natural resources in the environment in a…

THE PRINCIPLES OF MARKETING Introduction Marketing is a key factor in a business enterprise. It is basically the process of identifying the unsatisfied wants and needs of customers, analyzing their degrees of magnitude and choosing the appropriate products and services that are suitable for this market. Marketing gives business the power to thrive according to the sense that is being put in it. Any organization that is ready to grow, should find the best way in convincing the customers that they are in need of the product or service being administered. The level of creativity, reasoning and the way to deliver should be highly considered in marketing principles. There are several theories explaining marketing one of them being the market mix which highlights the relationship of the four P’s, that is, the products and services being offered, the pricing of the commodities and services, also place and type of promotion given to these products and services. Marketing also involves delivering these products and services to the right customers at the right environments at the right timing with affordable prices to…

Investigating Media conglomeration and homogenization Bicalho (2018) says that the media has a very outstanding role in today’s society.  It is involved in creating and shaping of public opinion and strengthening of the society. It acts as a watchdog since it protects the interests of the public from social malpractices by creating a public awareness. As a way of playing a critical role in the society by shaping the opinions of the people, the media is considered as an independent institution from the other institutions. On the other hand, a media conglomerate, or else the media group is a large company that owns many companies involved in mass media enterprise. The conglomeration may include television, magazines, newspapers and the internet (Kim & Hastak, 2017). The list is long. Media homogenization on the other hand is ensuring the independence of the media by making sure that all groups of the media work in the same way and without any major differences. The aim of this paper is to investigate media conglomeration and homogenization. There are different examples of magazines which serve…

Impact of social media on human interactions Introduction Social media platforms such as facebook and twitter have been proven to be the most effective technology to enhance connectivity and connect people globally. A person can easily learn about another person by simply looking at his or her social media pages; the kind of updates they post, the pictures they upload and the comments they make on other people’s updates, just to mention a few. Millions of people basically interact with each other all of them at their places of comfort are it office chair desk, bed, parks, hotels and various other places. According to Marche, this cannot be termed as interaction at all, and I am afraid that I will have to say I strongly agree with him. While the thought of interacting with other people on social media might give one a feeling that they have interacted with people, made friends, and kept in touch with them through instant messaging applications and liking their pictures, it does not erase the fact that they are still in isolation, sitting all…

Marketing essentials The concepts of marketing There are different market essentials which should actually have a greater knowledge on them for better marketing activities. One should understand them fully in order for him or her to carry out those marketing activities in a good defined manner and procedure (Groucutt & Hopkins, 2015 P.45).  These basic concepts of marketing include the following; Market segmentation Market differentiation Market targeting Marketing strategy 4Ps of marketing: price, product, promotion and people Market segmentation and target market selection Market segmentation is the process of dividing a large market to segments that are homogeneous. O n the other hand a segment is of the total market consisting of those customers with the same tastes and references (Kotler & Armstrong, 2013 P.69-72). There are various variables that a company can use to segment its totals market. These variables may include the following; Geographic variable: This is where the company divides its total market of customers depending on the areas they come from. The company assumes that people from the same area tend to behave in a similar…

God’s presence in the world is mediated through nature and reality Introduction Nature and reality mediates the presence of the God’s work in the current world. This is revealed openly through the deep research about the Catholic Intellectual Tradition conducted by a number of authors in their literally works.  Secondly and the most significant, Gods presence in the world is depicted through his message from the biblical books written by the people who were under the influence of Holy Spirit. Actually, most of the people in the current world often wonder on how some activities happen on their own or besides the influence and expectations of a human being  but the truth has it that some of these super-magic things do take place under the  Gods own plans.  Though some people associate most of natural and real activities in the world with the powers of common individuals or satanic influence, it is absolutely right to conclude that they are Gods-oriented. A proof to this truth is that some of the God’s prophesies in the Bible are happening today. In other…

Key factors to success in the digital segment of industry Abstract This report investigates the key factors for success of digital segment of industry. A detailed history of Eastman Kodak Company is initially outlined. The report focusses on the trends that Kodak has undergone in terms of development. On top of that, the traditional ways of operation of Kodak Company are discussed. Technological advancement on the products made by the company are outlined. Still on the content, examples of the current products that Eastman Kodak Company have been able to devise up to date are discussed. Generally, the paper focuses on the critical reasons that have enabled the company to maintain the top position in the photography industry. Introduction Eastman Kodak Company is a firm in the photography industry that has been in existence since 1880s, with a slogan which goes, ‘you press the button, we do the rest ‘Kodak Company has developed a number of processes and innovative products. A good example is creation of digital photography referred to as Dobbin 2005.This product has heated its competitors to the…

Max Weber biography             Max Weber whose really names is Karl Emil Maximilian was a German sociologist, philosopher and even a political economist. He was born in the year 1864 April, 21 in Prussia. Max had knowledge on certain fields of study including the following; economics, sociology, history, law, politics and philosophy[1]. He acquired all these from the various universities in which he studied including the following the universities of Berlin, Freiburg, Heidelberg, Vienna and Munich.  He had several ideas of which the ideas influenced both social research and social theories related matter. He is also among the three founders of sociology. This is so because he took a very important place in the arguing of the study of social action through means based on the individual understanding of ideas. Among his main aims was to understand the processes of rationalisationing and secularization which he associated with the rise of capitalism. He took this as a new way of thinking among the people and the community in general. He argued that this rise of capitalism was mainly influenced with the…

research the cybersecurity industry and identify what you perceive to be the top three trends Please revise the document I attached along with this order. The previous writer on was not successful in completing a thorough paper. Search for information that enables you to identify three top trends in my profession or field — CyberSecurity. You will then choose one issue that you discovered in your research of trends, working to craft a research question, conducting research on the issues and providing an analysis of the findings. You will research the cybersecurity industry and identify what you perceive to be the top three trends. [unique_solution]You will then develop a research question about one specific issue (it can be one of the trends) and research this issue more deeply to produce a short analytical paper on the impact of this issue on your field Several sentence structure and grammar errors – I′ve corrected a few but there are many more. The three trends discovered – but I had a hard time following which one referring to in the paragraphs. What is…

Advice on industry/organization management             Jenna being a hardworking lady in the company should actually have given more chances in the company or even promoted but instead she is fired. This actually shows lack of ethics while dealing with employees. Due to this harassment, Jenna being an intelligent employee should go ahead and seek help from her close supervisor who well knows her commitment   in the company and hence explain to him the challenges she is passing through. This may lead to the solving of the problems with the top management hence she get another chance to work for the company. I would make efforts to get reach of the head personnel of the company and talk to them on various issues concerning the matter of Jenna and also others outside the matter. Some of these issues may be as follows; the importance and working capacity of Jenna in the company, reviewing of reasons and process followed to fire Jenna out of the company and how the top management should be involved in knowing the performance of employees. This will…

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