Women in the Media Television, newspapers, social advertising networks, films, and blogs feature both men and women. These media platforms portray women in various ways. The media depicts women as passive victims. (“Toxic Media,” n.d.). They usually cover the least number of persons featured in the televisions, newspapers, and radio news stories. Women portrayed in the media are generally unhappy, complaining, and are always suffering from humiliation. The appearance of women as main actors in media platforms is rare. In advertising platforms, women are often described as young, slim, and with the beauty that fulfills the required standards. These kinds of beauty queens are associated with sex objects. Women encounter sexual abuse in social media films at a very high rate. The media captures women used for advertisement posts in undisclosed locations, most probably around the objects of promotion. They are not supposed to be in the working area. Gender stereotypes are expectations that are defined by culture concerning humans sexes. They begin to develop early in life and extend widely as human beings grow. The expectations related to…
A Guide to developing an e-marketing strategy’ resource for SMEs Introduction The UK is a popular tourist destination.The tourism industry is SMEs dominate the UK. According to Parliament (2017), SMEs account for 56.7 percent of all tourism businesses in the UK. Although e-marketing is making headways in the UK tourism sector, studies underscore the challenges of adopting by SMEs. According to Leeflang et al. (2014), SMEs encounter employee resistance and of the technological know-how of developing an e-marketing strategy. Other challenges lack marketing expertise and other limitations facing SMEs due to their size, e.g., inadequate finances and business resources (Xiang and Gretzel2010). SMEs are reluctant to adopt advancement in digital communication. As a result, most follow traditional marketing approaches, which involve the administration. With the increasing disruptive blue sea innovations such as Airbnb, SMEs have no choice rather than to embrace digital marketing. This work is a guide for developing an e-marketing strategy’s resource for SMEs in UK tourism. The tourism industry in the UK Direct tourism serves inbound tourists (coming to the UK), outbound tourism (traveling), domestic overnight and…
Teachings on Financial Literacy Low financial literacy among the general public is a familiar spectacle where money related worries result in absenteeism, poor performance, and stress in most organizations (Allgood & Walstad, 2016). Research states that a healthy, engaged, and happy workforce is essential in business growth and productivity. In modern organizations, it has become the responsibility of employers more than ever to shift their focus to the improvement of financial education for people in their employ. This intervention gets aimed at aiding staff gain confidence to develop their financial wellbeing. They get the courage to tackle alterations in personal situations and the whole economic environment without reducing productivity and focus at work. The teachings and financial stability in organizations also helps in the long-term retention of employees. The improvement of employee wellbeing and financial literacy lies not only in teaching staff on saving more or better budget handling but incorporates other factors. The process is a complicated endeavor that requires multi-faceted action in the event of its success; enduring results are to get attained. There are numerous steps or…
The major risks faced by my company Running a company involves hard work, which can reap the rewards of customers, particularly satisfaction and maximizing revenue for future growth and expansion. But in the process of running a company, there are different types of risk. Some of these potential hazards can destroy the operations of the company, while others can cause severe damage that can be costly and time-consuming to repair. Despite the risks implicit in doing business, CEOs and risk management officers can anticipate and prepare for potential risks regardless of the size of the company. The significant risks I experienced in the company that I was working are; economic slowdown, volatile financial markets, inability to achieve organic growth, regulatory changes, and the failure to attract and retain top talent. Volatile financial markets During that time, the company faced increased volatility in financial markets, which has a significant impact on credit availability, interest rates, and currencies. For instance, the financial challenges in the Eurozone once trickled into Latin America and North America, where currency appreciation and capital outflow have given…
Evaluating a Company’s Resources, Capabilities, and Competitiveness How well is the company’s present strategy working? The company’s current strategy can be evaluated through the identification of a competitive approach, determination of competitive scope, identification of the operational strategy, and investigation in the current strategic moves. Some indicators can be used to assess if the strategy of the company is working, which includes the increase in the sales and revenue of the company, the retention of the customers, and the customer acquisition rate. What are the company’s most important resources and capabilities, and will they give the company a lasting competitive advantage over rival companies? The company’s resources and capabilities are an indication of competitive assets. It evaluates the competitiveness and the capability of the company to make it in the market place. The firm’s strategy is dependent on the growth of the sustainable competitive advantage against its competitors. What are the company’s strengths and weaknesses in relation to market opportunities and external threats? The company’s SWOT analysis is the most powerful tool in identifying its abilities and…
Legal Exposure Of Uber For Its Drivers Conduct Gig Economy Uber is a leader in the sharing economy where companies are providing services on demand. The services providing companies may have employees or contractors. Uber drivers, for example, are not employees of Uber Company; instead, they are independent drivers. However, as it creates new types of entrepreneurship for people, it raises a host of legal questions for companies that revolve around agency law. Principles of relationship Uber drivers are independent contractors meaning that the drivers work for and receive payments from uber (Loewenstein, 2016). However, Uber has no control over the working conditions and methods of the drivers, and Uber company is not liable for the drivers’ acts and omissions. The principles guiding the relationships include: The principle of actual express authority, which is the authority given to an agent by the principal through express conduct or statements, or implied via reasonable inferences (Fields & Cheeseman, 2016). For example, Uber gets into an explicit contract with drivers to take action on behalf of Uber when they pick and drop passengers.…
Global Sourcing Takeda Pharmaceuticals is interested in advancing its activities through sourcing various services including research, manufacture and distribution. It aims to take the full advantage of sourcing with the need to improve its productivity and ensure that it meets the needs of various customers in the industry, effectively (Yeo & Saboori-Deilami, 2017). However, different cultural challenges exist in global sourcing. These challenges might bear a negative impact in light with the performance of the company. One of the challenges regarding global sourcing is the language barrier. For example, China acts as a significant sourcing country. Companies like Takeda would wish to establish their operations in the country, owing to the low cost of labor in the country, and the technological advancements experienced within. However, the language barrier between China and Japan, where the headquarters of the company are, might seem to be a challenge (Yeo & Saboori-Deilami, 2017). As a result, there is the possibility that the company might fail to obtain significant benefits of sourcing from the process. There is a high risk that the rate of decision-making…
Hiring a Medical Billing Company For most medical facilities balancing between handling patients and handling medical billing tasks can be a difficult task since it involves a lot of processes. Medical billing is characterized by tones of paperwork that makes the task harder for medical practitioners to handle the whole process on their own. For that reason, medical practitioners should hire a medical billing company for them to avoid the stress and all the hassles that are involved in the medical billing tasks. Hiring a medical billing company is the most comfortable way that a medical facility can ensure medical billing tasks are handled properly and to precision. In the market today, there are several different medical billing companies that you can choose from when you need the services. A search in the market will reveal to you tones of medical billing companies that you can choose from for you to get the services that you need. Due to that reason, there are a few things that a person may need to consider before choosing for them to find…
Impact of Technology in the Movie Making Industry Technology has brought so many changes in the movie industry, just like other industries. These changes range from the way films are made to how they get delivered to their audience. Technology has simplified the work of those involved in movie-making processes due to the introduction of advanced equipment. The introduction of drones has made it easier to capture things at an aerial view, unlike before where the crew had to use aircraft to get aerial shots. Capturing aerial shots was a long and tedious job which would eventually lead to the production of poor quality images. Today, the introduction of high-quality cameras has made it possible to capture more explicit images, unlike before, where audiences had to watch movies and films in black and white. Technology has made it possible to get high definition movies. Viewers no longer have to go to movie cinemas to watch the latest videos as they can download them from the comfort of their homes or even stream them whenever they want to. Technology in the…
How to Install Plex Media Server on CentOS 7/8 The Plex software consists of two main components: The Plex Media Server The client application – it can be installed on Windows, Linux, Android, and macOS devices. Installing Plex Media Server on CentOS 8/7 Plex media server packages are not available on the official CentOS 7 repositories or CentOS 8 AppStream. To install the Plex Media Server, follow the steps below: install the repository manually. View the contents in the file to confirm that the repository has been configured correctly Install Plex Media Server on CentOS 8. Now, make sure the services are started and enabled. Also, check whether the service is in running state. Open required firewall ports. Accessing Plex Media Server Web Console Access the server on your Server URL, port 32400 i.e., 192.168.100.110:32400/ web Next, access the Plex web interface in the localhost port 32400 To proceed in this step, sign in with your Gmail, email, or Facebook account. After a successful login, choose a premium package that serves your needs. Choose a name for your server…