The marketing plan Introduction The marketing plan is a document that outlines the marketing and advertising efforts of an organization in a competitive. The plan outlines the business activities which the organization will engage in to achieve the marketing objective of the organization. The plan describes the target market for the organizations, market strategies for the organization, among other vital concepts (A.Grier & Janell, 2010). The benefits of developing a marketing plan include setting the organization on the right path for marketing while aligning the marketing goal to broader organizational goals. A marketing plan enables the organization to acquire and command a market share within the marketplace. This is vital since it contributes to organizations’ prosperity as a going concern in the competitive environment. Chick-fil-A is a fast food outlet that is based in the United States, which operates in 48 states in the USA. The fast-food hence anticipates expanding its operations in the United Kingdom. The United Kingdom is the leading country with the highest consumption of fast food. This is because the country is renowned for having different…
Research outline on Customer Service in Customer Satisfaction Introduction Thesis statement Customer services play crucial roles in the satisfaction of the customers. The various roles and responsibilities that the customers’ service offer contributes to these customers” satisfaction. Objectively, the research will focus on customers’ service responsibilities and their roles in enhancing customers’ satisfaction. Body Addressing customers’ complaints After buying the product from the business, some issues may arise or challenges in use or operating the product, which after reporting the problem to customers’ service, is solved. The service help in ensuring customers are satisfied with the use of the product or give a valid explanation to their issue, helping to calm them down as most are usually upset with the mentality that they have been conned or sold defect product. Therefore, such services will essential in ensuring satisfaction. Customer assistance When buying a particular item, customer service may guide the customer on where to find particular items or help them in sorting various available things by providing with details pertaining each to make it easier for them to arrive at…
Mobile Apps (portable Devices), Social Media and Health Informatics Portable devices such as laptops, tablets, and mobile phones can be used in the storage of information in the healthcare industry. Notwithstanding the fact that these devices have proved to the indispensable from time to time, they are affected by data loss. Just like the case for retail organizations, companies in the healthcare industry process important information, and data about their patents. In view of the fact that the information provided to high-end healthcare centers is often private; hence, the need to protect it (Danie et al., 2018). Also, there is the desirability to have information provided by customers protected. At the moment, research evidence points to the stance that hospitals and clinics have been diversified into rather complex structures in the wake of the digital world. This has created loopholes within the industry where fraudsters and data miners try to gain access to information about their customers. Therefore, improving cybersecurity is not an option for these institutions. As will be seen in the succeeding factions of the paper, cybersecurity is…
advancements of neural networks and how it can impact the automotive industry Literature Review “Investigating the advantages of using machine learning to develop a GAN model which constructs an image of a car and exploring the impact on design in the future.” Literature review topic “Explore the advancements of neural networks and how it can impact the automotive industry” Introduction Generative adversarial networks are an area of machine learning that uses input data to create examples of whatever dataset you use to teach it. It consists of two algorithms, discriminative and generative, which work towards producing a photorealistic product without supervision in an actor critic method. The discriminative network is used to correct the data that the generative network synthesises until the network synthesises an output more like the expected outputs based on the training set data that the network is fed. The forefather of generative adversarial networks, (Ian Goodfellow 2014) uses examples from the human face database to generate profile images of humans that don’t exist. For my dissertation I will use a similar framework to create a model…
TIM BURTON′S TECHNIQUES AND UNIQUE CONTRIBUTIONS TO THE FILM INDUSTRY Option 2: Research Paper If you choose to write a research paper, it must adhere to the following guidelines. All papers must: • be written exclusively in the third-person voice, double-spaced, 12-point font, and be five pages minimum. • employ no less than five sources, which will include films, as well as articles, textbooks, reference works, etc. • have an interesting title that captures the reader’s attention and clearly indicates which topic you are addressing. • avoid all plot summaries (do not describe the film’s storyline) • use the terminology we have employed throughout the course • document all research with in-text citations and a works cited page in MLA format (please review the “MLA Resources” page in our course for a refresher about MLA format) • submit your research paper on deadline If you choose to write a research paper, you are required to select a topic from the following list or email me to propose a different topic (all topics must be pre-approved to ensure they are appropriate…
Server management systems and tools And Server Management Systems Security issues in Networking and the current technical trends such as: – End-to-End Secure Cloud Services – Web Applications and Web Server Protection Introduction Internet users are nowadays extremely vulnerable to cybersecurity –related threats. Almost 33% of computers used in households are affected by malware and these household computers are mostly attacked by viruses. Computer viruses affect specific parts of the computer by sending spam and corrupting data. Mostly personal data of users such as passwords are stolen, and viruses might also delete information present in hard drive. In this report, research will be conducted on network security issues. Technical trends including web server protection, web applications and end-to-end secure cloud services shall be studied. Technical details, along with the target platform of these trends, will be outlined. Moreover, advantages and disadvantages will be presented as well. Background information In a business setting, computers and systems are connected, and when a user faces problems, it might affect other users as well as they are connected via the same network. Consequently,…
Social media as part of many professionals Social media is among the things that have become part of many professionals. In social media platforms, there are many types of activities that go on, such as conversations, trends in fashions, political talks, and many more. I am a nurse, and I have also joined many social media such as Facebook, WhatsApp, Instagram, and even twitter. These platforms consist of many people in the world. The language used by social media users is rarely professional. Not only the language, but even the posts that are on these platforms are not professional. In my account on Facebook, I have posted pictures of my friends and I. I also like posting pictures of kids, and I realized that this was not good. Since I could see my friends post memes about nurses and other essential things about the profession. And also, I have reacted to a different post on these platforms. I always react bitterly to a post that is promoting racism. For instance, there was a case on facebook, where a white police…
Deloitte company Slide 1 Deloitte is one of the socially conscious multinational companies today. The professional consulting company has committed its efforts to causing positive societal changes and promoting a sustainable environment for the present and future generations. The company provides innovative financial and strategic solutions to various non-profit and governmental organizations. The company encourages the employees to contribute to society, which has created a positive image of the company and its associates. The positive societal consideration has not only worked for society but for the company as well. Deloitte’s Mission and Vision shows its commitment to providing quality and excellent services. The company has been operational since 1845 but is approach has retained a clear and firm vision and mission. The same statements reflect its future position. Slide 2 The company’s mission is “to help our clients and our people excel. We are one of the world’s leading business advisory organizations” (“Vision, Values, and strategy,” 2017). This single statement comes with immense weight, which shows that the company prioritizes its clients. The statement also shows that the company…
Social Media Strategy Sheet Template Client – Sticker Giant Company Goals for Using Social Media – brand awareness, increase sales volume, enhance public relations, increase brand loyalty, identify areas of research and development Consumer Needs – customized stickers and labels, brand recognition, easy application, informative labels, stay current Theme/Brand Personae – increase brand loyalty Channel Unique Promise Execution Justification Objectives YouTube Providing information about the brand as well as its usage. YouTube links direct customers to the most affordable product in the company. Daily video update on YouTube: Showing the sticker giant company products How they improve customer experience It will improve brand loyalty among new and existing customers (Rawee, 2016). It will increase sales volume of the company products (Goals-creating brand awareness, customer loyalty, increase sales volume) Doubling the sales volume at the end of the year Attracting new customers to believe in the company products Increasing brand awareness by at least 23 % Twitter Sticker giant company brand awareness and increase in brand loyalty Daily update of product images to always ensure customers are…
MANAGING CHANGE IS CHANGE THAT IS IMPOSED ON YOU AS A LEADER INTRO: Introduction On the other side of managing change is change that is imposed on you as a leader. Your best-laid plan was derailed by an outside market force. A law was changed. A platform shifted. Something broke. What you thought you knew then, isn’t what it actually is today. Something about your style isn’t working in the current environment and you are being asked to make changes. A key employee has resigned for another opportunity and now you are missing a critical skill. You come down with the flu the day before a big sales presentation to investors and know you won’t be able to do the presentation. Someone changes their mind about an important strategic decision. Yes, the only thing constant in life is…change, itself. Change is ever-present and happening all around us at micro levels by the millisecond, and at macro-levels by the day, week, month, and year. Yet, so often people struggle with the idea of change. We are creatures of habit. Do you…