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Media

Media imperialism about Facebook

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Media imperialism about Facebook

Boyd-Barrett, O. (2015). Media imperialism. London, UK: SAGE Publications.

In this article, Boyd-Barret examines the inequalities of media power and influence, especially Facebook, between nations. He revisits the classic concept of media imperialism. He argues that there is a need to understand how structures of power and control continue to regulate our access to and consumption of the media. Facebook is one of the media that he mentions in his article.

McElroy, E. (2019). Data, dispossession, and Facebook: techno-imperialism and toponymy in gentrifying San Francisco. Urban Geography, 40(6), 826-845.

McElroy’s article explores Facebook’s CEO Mark Zuckerberg’s practice of data colonialism. This was after 2015 rebranding of Zuckerberg San Francisco General within San Francisco’s techno-political landscape. After acquiring naming rights, Facebook attempted to pair hospital data with user data to augment its scope into intimate geographies. McElroy forges the concept of techno-imperialism and media imperialism.

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Tereshchuk, V. I. (2017). The problem of media imperialism in current conditions

Tereshchuk’s article presents the phenomenon of media imperialism, which characterized the state of global mass communications in the post-colonial period. He considers the introduction of media imperialism. Interpreting this phenomenon with the transformation of the global system of interactions. The author concludes that the key issues that characterize media imperialism today can be considered to be positive.

 

 

 Spry, D. (2018). Facebook diplomacy: A data-driven, user-focused approach to Facebook use by diplomatic missions. Media International Australia, 168(1), 62-80.

In this article, Spry examines the relationship between social media studies and diplomacy studies published by the diplomatic missions of 8 countries in 22 host countries. Spry uses data from 161 pages in the year 2016 extracted from Netvizz. The results reveal that Facebook diplomacy is more relevant in smaller and poorer countries.

Kwet, M. (2019). Digital colonialism: US Empire and the new imperialism in the Global South. Race & Class, 60(4), 3-26.

According to this article, US multinationals exercise imperial control in hardware, software, and network connectivity leading to a rise in domination. The author explains how Big Tech corporations and media control the digital ecosystem, exert power over political, and economic domains of life. The author proposes a conceptual framework of how the US is reinventing colonialism through digital technology.

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