Operations, Technology, and Management Plans for Gold Energy Drink

Operations, Technology, and Management Plans for Gold Energy Drink

Operations Plan

Gold Energy Drink develops the operation plan to ensure that its identified objectives have been accomplished so that it can stay on a profitable course. The company’s operational plan will strategize its daily activities performed, which may include strategies and tasks required to identified, individuals charged with the responsibilities to undertake those plans, time-frame, and the financial muscles. Gold Energy Drink tends to target the customers who look for beverages with more value to their body and overall health. The company’s products target youths and young adults engaged in active physical activities, which calls for more energy usage. The group includes individuals 18-25 years old, which makes up 16% of the population.

It will receive the start-up funds from friends and the family of an amount of $20,000 within two years, with an interest rate of 5%. It will also take the loan from USAA Bank worth $80,000 within five years at an interest rate of 2.8%. The company will allocate the funds at any cost accrued during the start-up. Those funds will assist in operating expenses and the required value of the goods. The suppliers that the company will bring include bottles and caps, cartons, labels, as well as all the required ingredients. The company will also need the storage facility in which its products will be stored as well as distributed, which will also need operating expenses like rent and electricity.

Golden Energy Drinks will manufacture its products at different distribution centers to service retailers within a radius of 250 miles. Every center will receive daily delivery of the products. Employees will have to check all the products when they arrive, and the inventory will depend on product weight.  The company’s operational plan will rely heavily on the processes of inventory control. The company does not want to waste its products, so having a real-time inventory system is likely to be a primary contributing factor to how it operates. The company will be able to manage all the aspects of inventory control like storage and shipping by keep close count as well as a monitoring system. The company is just starting, and money comes at the premium. Thus, making it the in-time and real-time mode will be essential for its survival. The company will limit excess storage and maintain the units to balance the costs by keeping the real-time inventory system.

Research and Development Activities

Research and the Development (R&D) function of the company are critical to ensure that the firm remains up to date with industry developments concerning product improvement. In this case of the Gold Energy Drinks, the R&D activities will involve the design and innovation of environmentally friendly products. For example, the company will focus on the modernization of the sustainable environmental packaging of its products, sustainable use of water, and environmental protection. These three major activities of the R&D will make the company to offer healthy energy drinks to the young population and protect the environment where it operates. These activities of the R&D will also give the company the ability to attaining a competitive advantage in the long-run. The R&D department will also have hands-on experience activity in the local market. The team will visit the local markets and provide different mixtures of drinks to the consumers, which range from protein boosters, immunity boosters, and sweet mixes.

Technology Plan

Technology has eased the way the companies perform their operations. The Golden Energy Drinks will also not be left out in the use of technology to advance its services. The company will use the Internet and social media as a marketing vehicle to reach its targeted customers. The social media will assist the company in engaging the prospects directly by getting instant feedback concerning the product and meeting their expectations. The company will also use print media for marketing its products within physical stores where drinks will sell, which will include posters and billboards. At the same time, the company will have Management System for Human Resource (HRMS), which will assist it in handling the details of the employees, such as their schedules, attendance records, and data. The company will also need the Real-Time Inventory System, which will help it to manage all the aspects of the inventory control like storage and shipping by keep close count as well as a monitoring system. The company is still young, and money comes at the premium. Thus, making it the in-time and real-time mode will be essential for its survival. The company will limit excess storage and maintain the units to balance the costs by l keep the real-time inventory system. This system will facilitate the monitoring of the inventory levels, the sales, orders, and even deliveries. The system will also assist in creating the work-order bills and other production-related records. The equipment that the company will use in the production process will also be energy efficient as well as environmentally friendly.

Organizational Management

Management Plan

The team that will be involved in the management will include five individuals. I will work on a full-time basis as the Company’s CEO, and I will work without the salary within the six months after the business has started operations. Other team members that will be involved in the management will include Stephen Job, who will work as the computer expert on a part-time basis working 20 hours per week. Melinda Cates will join the company staff as the NAB Creator and Master Mixer. Ian Glass, the former line foreman of the PepsiCo plant product, will also join the management team as a volunteer in the planning committee. Lastly, Cary Cate will be a paid consultant who will be tasked with the responsibility of ensuring that the products of the company comply with regulations and the successful distribution across the state. The growth of the company will call for more personnel, who will include the foreman for the production line, the workforce for the projection line, and the maintenance workforce.

Management Hierarchy

Golden Energy Drinks will maintain a simple management structure based on a few roles and activities involved. It will have specific job descriptions for each position. This company acknowledges that the useful and well-defined organizational hierarchy gives an excellent impression on potential investors.

Ethics and the Social Responsibility Plan

The Golden Energy Drinks will strive to become socially responsible in all its operational aspects. It will give back to a society based on the creation of employment opportunities to individuals from the community where it will operate. It will source its human resources and the materials within the organization unless they are unavailable. The company will provide jobs from the supplier’s viewpoint and focus on reinvesting back its returns to society. The company will also adhere to the laws of each jurisdiction where it will operate, which will include the principle values enshrined in the Universal Declaration of the Human Rights, International Human Rights, and the Environmental Treaties. The workforce of this company will be diverse without any form of discrimination, which will be attained through a well-designed strategy of the employees’ recruitment. The Corporate Social Responsibility CSR,) of the company, will be beyond laws, through laws, and for proposals.

References

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