Photography Business
My service idea is venturing into the photography business, which has been my passion for a long time. I choose to expand photography as a business as this will not only be a job but something that I will enjoy doing. Being a good photographer is a skill and art which a lot of people don’t possess. Images have become an essential aspect in the society, creating room for entrepreneurship in the photography field.
By this business model, I am addressing the problem of making it easier to access affordable and quality visual services. The need for pictures and other visual images has been on the increase due to the increased internet usage. Many of the websites significantly use images as wallpapers to appeal to the users. Most of the professional cameras used in photography are very expensive, and very few individuals see the need to invest in an electronic that they will occasionally use.
My target market is individuals who need photography services, weddings, creating visual art, and collecting pictures of unique sceneries which a lot of people have not experienced. The world has a lot of sceneries that is quite unique. Taking this type of picture will be marketable, and may be appealing and marketable to individuals who love visual art. Don't use plagiarised sources.Get your custom essay just from $11/page
Visual content creators, media houses, and website developers are among the clients for photography. Professional pictures are also a requirement for commercial markets, thus attracting corporate companies dealing in photography.
Strategy 1
AREAOFPASSION#1: Photography
Steps | Pain Points | Solution |
Purchasing or renting a camera. | Good cameras are very expensive | Buying a good camera for a start and upgrade as the business grows. |
I am buying supplementary equipment for indoor shoots. | Quality Indoor photo shoot equipment are quite expensive | Start off with outdoor shoots which require natural source of light. |
Learning to use editing software. | This demands more time to study. Plus the editing software is not free. | Using free software for a start. |
Extensive travelling for different shoot location. | Travelling requires a lot of resources which may not be readily available. | Start off with local area which may require minimum spending |
Frequent charging of the camera. | May require purchasing extra equipment which may be expensive. | Buying extra power storage. |
The need to have a team to help out. | Having a team requires money to pay and cater for them | Getting a few friends to volunteer for a start. |
AREAOFPASSION#2: Gaming
Steps | Pain Points | Solution |
Purchasing gaming equipment. | Gaming equipment is very expensive. | Hire for a start, then purchase as business grows. |
Getting a suitable location, and furnishing to desire to taste. | A good and strategic location may expensive. | Start off from an equally affordable place. |
Employing few staff. | May not be experienced in the job. | Making the effort to educate the nee staff. |
Setup a canteen inside | Requires extra space. | Source the service from a third party for a start. |
Advertising about the business. | Requires time and money to finance. | Have friends to advertise for me on their social media handles. |
Strategy 2
Product / Service | Pain Point | Solution |
Uber | Poor customer service | Creating a third party rating site where people can rate the services and publicize the results. |
Car Hiring | Poor car examination before hiring out to clients. | Make an easy way for people to channel their complaints. |
Airlines | Lack of compensation after delaying. | Create a site with a rating of local airlines. |
Insurance Firms | Not honoring compensation terms. | Proper assessment of damages and |
Parking | Poor follow up and overcharging clients. | Create a company with personnel to monitor automated parking systems, as a third party for a fee. |
Strategy 4
Name of Company#1: Domestly | City, Country of Headquarters: South Africa | Website: https://domestly.com/ |
Business concept & need being filled: Directly connecting cleaning professionals to home owners. This makes it easy to enroll and connect job seekers. | ||
How could improve upon this idea: Embrace it to fit my local market, and help solve the market niche. |
Name of Company#2: Bottles App | City, Country of Headquarters: South Africa | Website: https://bottlesapp.co.za/ |
Business concept & need being filled: Home delivery of alcohol and other items necessary for parties. | ||
How to improve upon this idea: Do general delivery of items, and not necessarily alcoholic drinks, but general house items. |