Status Labs: How to Choose the Best Online Reputation Management Company
Online reputation management (ORM) is developing long term strategies that shape your image on the space. It involves several processes that influence and control how people think about you or your brand. It facilitates people’s opinions about your products or services. Usually, customers make buying decisions based on other peoples’ opinions. Therefore, building your reputation is crucial for the success of your brand. For that matter, using proper reputation management strategies can help mitigate the impact of negative reviews. To achieve the best results, you can consider hiring a professional reputation company to help shape your image online. However, not all ORM firms can be trusted. Here is how to choose a perfect ORM.
Establish Your Brand Needs
Most of ORM companies offer almost similar reputation services. Figuring out your goals can enable you to get the best reputation firm. Ensure you set clear specific objectives. You may be interested in improving your SEO ranking, manage your online reviews, or even bury negative comments across your social media accounts. Don't use plagiarised sources.Get your custom essay just from $11/page
Customer Service
Checking on the customer service of your potential ORM company can give you a clear picture of the services to expect in the future. You can easily tell this from your first interaction. They should show a high degree of professionalism and give you time to air your problems. A genuine firm should be interested in your concerns and not focused only on making money. If they give you divided attention, that should serve as a red flag.
Do Your Homework Well
Before you contact your potential online reputation company, make sure you do your research. Find out if the company delivers what they promise or claim. Some companies employ unethical practices, such as creating fake reviews. This is a dangerous practice that can have dire consequences on your credibility. Therefore, if your potential reputation management firm employs ‘black hat’ techniques, you should run. A reputable company shouldn’t promise unrealistic things and should have the ability to communicate frequently on the progress of the project.
A reliable online reputation company like Status Labs uses ‘white hat’ strategies with high returns. They have high expertise that can help in crisis management and control of negative reviews. They establish, analyze, identify, and restore your image online by using high-end strategies. Some of the strategies they use include;
Search engine optimization – This involves establishing strategies that can help your brand rang top at the search engines. This means people searching for information related to your content can easily access your website, thus increasing traffic.
Social media monitoring – Social media platforms like Facebook, Twitter, and LinkedIn are great marketing destinations. But with the freedom of expression, it can only take one negative comment to send your brand down to the ground. Online reputation management services monitor your presence on social platforms to help control such issues and give you the best online presence.
Status Labs
Status Labs is an online reputation firm with a gold standard reputation. It’s a premier leader in reputation management and SEO management. Status Labs operates in more than 40 countries with offices in New York, Sao Paulo, Austin, Los Angeles, and London. So far, the firm has featured in several publications, including the U.S News & World Report, New York Times, DuJour Magazine, New York Post, The Daily Beast, Observer, and more. Additionally, Status Labs has been listed in the Inc. 5000 for the fastest-growing companies in the U.S for four years in a row.