Significant sustainable development issues impacting the business sector: Poverty Executive summary The world economy has been tremendously challenged by poverty. The business is not an exception. This paper is focusing on the impact of poverty on business. It covers the introduction, a brief understanding of poverty, and how it has impacted on businesses. The evolution of poverty in society is also elaborated. Poverty has interfered with the smooth running of the business, and this has been described as one of the key elements influencing business sustainability. Finally, the paper discusses how business is coping with poverty in contemporary society. Introduction to poverty There are so many economic challenges in the contemporary world today, and one of the critical economic even in the 21st century is poverty. Research shows that it has stood to be the leading financial challenge for many people. As the main economic challenge, it has influence in all diverse aspects of life that is social life, spiritual life, political elements, and interestingly, it has impacted the economy, thus, in the business set-up (Mbuyisa & Leonard, 2017). In…
The baking and pastry industry INTRODUCTION The baking and pastry industry is one of the fastest-growing sectors. Nowadays, leading chefs consider baked and pastry products as not only a complement to the dishes served but also a fundamental aspect of innovation offerings. The industry provides a wide range of products which include bread, cakes, crackers, cookies, biscuits as well as other wheat products. The baking and pastry industry is sweeping the market with the adoption of new trends and innovations. Over the years, the underlying trends in the industry have been based on health, convenience and pleasure. The trends have, over time, influenced product innovation in bread and other baked and pastry products. Research Question: What are some of the trends and innovations in baking and pastry? Thesis statement: The baking and pastry industry continues to be revolutionized by the latest trends and innovations, which are based on health, pleasure and convenience. Health is a significant driver of innovations in the industry. Additionally, new products have been developed for more pleasure and convenience. Moreover, sustainability has been deeply embraced in…
Causes of Conflict Between People Conflict is the incompatibility of values between various parties involved in a particular relationship. The scuffle may arise due to antagonism or mere attempt to control one another. Conflict is a common occurrence in all kinds of human relationships formed in either social or work settings. Conflict occurs due to the varied personalities associated with different. However, despite conflict being depicted as evil, the absence of it illustrates potential social problems or thereof lack of any meaningful relationships. Due to this, many disputes have been attributed to financial, value and power dynamic causes. Therefore, this article shall discuss how the difference in values, financial situations and power dynamics causes conflict between people. One of the significant causes of conflict between people is finances. Both the availability and lack of financial power is a substantial source of quarrels between two or more people. Money and other assets are the leading causes of these conflicts. Kaittila (2016) argued that people living in an intimate relationship might have disagreements due to economic pressure. The financial burden may come…
Case Study: Al Rajhi Banking & Investment Corporation Introduction The use of efficient strategies for advancing, rewarding, attracting, as well as retaining employees is at the core of human resource management. In essence, efficient human resource management is beneficial for employees themselves and organization sustainability. This report focuses on the banking and financial industry, with a discussion on employee motivation. Al Rajhi Banking & Investment Corporation Brief Description Al Rajhi Bank ranks as one of the major Islamic banking institutions, operating in the Kingdom of Saudi Arabia, and other middle east nations, starting operations in 1957 (Al Rajhi Bank, 2020). As of May 2019, the organization had a $ 49.7 B market capitalization, making $ 4.8 billion in sales and relied on a workforce of 13,532 employees to maintain its operations (Stoller, 2018). Forbes Magazine ranked the company #487, among its “World’s Best Employers 2019”, a measure helpful to gauge its employee policies. Currently, the company has grown its network, with branches reaching over 500, over 118 specialized branches for ladies. Procedure/Policy Description Motivation is an essential aspect of human…
D.1 marketing strategy Saudi Aramco segments its markets based on physical location. The segmentation is evidenced by factors such as the company’s affiliates from various parts of the world and its exportation of petroleum and other products to many countries of the world (Aramco, 2017). Those factors, among others, make Saudi Aramco a multinational company. The organization uses continents and countries as its basis for geographical segmentation (Aramco, 2017). That strategy enables the organization to identify the places in which the company can increase its investments and those that it should reduce. Saudi Aramco also uses the “Positive” market segmentation strategy. The approach involves the identification of the needs of various populations and classifying those with similar needs into the same group (Aramco, 2017). The approach is appropriate for Saudi Aramco sells different products in addition to petroleum. That strategy enables the organization to know how it should relate to different customers depending on their needs. Saudi Aramco also understands the areas that need improvement. Saudi Aramco uses innovation as the leading way to cater to its market segments. The…
Maintaining Organization Workforce Competition in the modern world has led organizations to employ qualified personnel so that the organization can produce quality services and products to help compete in the market. Change in technology has led to companies outlaying some of the workers since some tasks require no personnel, and the technology can handle them, such as record keeping. Gore states that a reduced workforce in institutions results in various challenges to both the organization and the person. Reduction in workforce results in overworking some of the employees since they will have to perform the tasks that were being carried out by the personnel laid off. The organization may feel the impact on production since the production relies on the number of staff (Gore, 2017). Organizations can address the issue of reducing the workforce by adopting other credible measures to reduce the organizations spending budget, such as; cutting extra costs. The organizations can cut on the additional cost to reduce overspending; this will help the organization maintain the workforce and maintain the normal operations. Cutting off more packages, organizations give…
Proctor & Gamble _ Marketing Case Analysis Market Segmentation and targeting Proctor &Gamble (P&G) is a leading manufacturer in health and care products for babies and kids, cosmetics, and laundry products. It applies segmentation is used to categorize buyers based on homogenous attributes. P&G divides its large market into smaller segments to offer them ads messages, products, and services that match their unique needs (Haider et al. 2017). The company applies demographic, psychographic, and geographic segmentation. Demographically, market segmentation is based on various variables; these include age, gender, family size, occupation and level of income (Camilleri, 2018). The company offers different products for different age brackets’- Crest toothpaste and Johnson and Johnson for kids and babies and Crest pro-health for adults. In terms of gender, it has Boss fragrance, and Naomi Campbell performs for the male and female gender, respectively. Regarding family size, P&G has 96-Puffs Plus tissues for a large-sized family and 60 Puffs plus tissue for smaller family size. Gillette containing five blades are for an affluent customer, while Mach3 is designed for low-income customers. P&G divides…
Police and Community Assignment 8 List the Principles of Analysis Set Forth in the Textbook Analysis is the second step of the four-stage problem-solving tool known as SARA, and it is guided by several principles. The first principle states that “Analysis is based on a common sense” (Peak & Glensor, 2012, p. 93). This principle appreciates that good analysis is based on the utilization of research methods and statistical analysis approaches that are not common in day-to-day operations of law enforcement agencies. However, the process of analysis is more heavily reliant on the experience of the police officers when it comes to determining various aspects about the victims, offenders, locations, and offenses (Peak & Glensor, 2012, p. 93). Most of the times, a police officer uses his or her experience and common sense for analysis purpose when dealing with a certain community or neighborhood. The second principle of analysis states that “There is no one way to do analysis” (Peak & Glensor, 2012, p. 93). This means that there is no specific way that must be followed in conducting analysis.…
Solutions and Product Marketing Solutions’ marketing is a process that gives access to integrated solutions that provide customer value by helping consumers solve their problems. As such, solutions marketing is customer-centric, meaning that it emphasizes education and engagement in a collaborative communication process, which purposes to find a balance between cost v benefit (benefit) at the place the consumer desires (access). On the contrary, product marketing is the intermediary function between product development and creating customer knowledge so that the focus is on driving demand and usage for a product. Therefore, product marketing primarily centers on the benefits and features of the product. Instead of creating a dialogue between customers, the objective of product marketing is pushing communications at a price and in a particular place (distribution). Benefits and Limitations of Solutions Marketing One of the main advantages of using solutions marketing is that there would be increased sales for the firm because the cost of a service or product is deliberated based on the value as opposed to the cost leadership that product marketing utilizes. Secondly, solutions marketing provides…
Approach to Marketing Comparison between Four P’s Approach to Marketing Versus The Value Approach Business operators utilize various business approach models in an attempt to come up with more effective and efficient business execution approaches. In the marketing sector, two main methods are being used, which include; the four P’s approach to marketing and the value approach. These approaches are essential in that, and they help business operatives in the development of efficient marketing strategies that are tailored to meet the requirements of their marketing needs. The four P’s approach is a marketing strategy that focuses on the product, while the value approach is oriented towards the value delivered to the customer. In the four P’s plan, the primary emphasis is put on the Product, Price, Place, and Promotion, where these four elements significantly affect the marketing strategy that is followed in the sales process. On the other hand, the value approach takes into account three significant parts i.e., creating, communicating, and delivering value. The two marketing approaches differ concerning their core principles, and marketers have been identified to…