whether Minute Maid achieves its objectives through the strategic coordination of the marketing mix factors Minute Maid company has a history of providing quality beverages and soft drinks around the world. The company processes over 100 different flavors of juice using the freshest ingredients. Minute maid is owned by the coca-cola company with its headquarters in Sugar Land, Texas. The success of a company depends on the demand for its products and services. Consequently, the demand for a product depends on its quality and marketing mix to reach its consumers. The marketing mix of a company involves a combination of factors that a company adopts to influence customers to purchase its products. Therefore, this essay will explore whether Minute Maid achieves its objectives through the strategic coordination of the marketing mix factors. The marketing mix is usually centered around product, place, price, package, positioning, people, and promotion. Minute maid uses four strategies, namely product, price, place, and promotion. Each of these strategies plays an important role and utilizes various techniques in the promotion of the company’s product. The product strategy…
How can a company investing in robotics and automation can get into the United States construction market, proliferate, and gain a long term competitive advantage? The United States construction market is very competitive for entrants because of the already well-established companies and very creative startups that give fierce competitions. Unless the entrants show a higher level of creativity and efficiency in their product development and customer satisfaction, it will hardly survive these stiff competitions in the United States construction market. The United States currently experiences low unemployment, and a shortage of skilled labor has stricken the country for some time (Veanne, 2019). It seems not to end soon, particularly in the construction industry, where manual labor is very crucial to ensure task completion. Similarly, mistakes made in the construction worksite are costly and do not only impact the industry but also the public because they are the beneficiaries of the construction products. Construction is expensive, and companies incur substantial operational costs to realize the best for customers and the public. This leaves automation as the only key savior of the…
Best Entrepreneurial Ideas Introduction Entrepreneurship is the practice of establishing business enterprises alongside existing opportunities and uncertainties to generate profits and provide a solution to an existing social problem. It involves the process of systematic innovations and analysis, which helps to determine avenues for creating business enterprises that promote economic and social change. In the economic sense, entrepreneurs engage in activities that promote the appropriate use and management of industrial and natural resources such as land, water, labor, and capital to develop profitable ventures. The entrepreneurial vision directs towards promoting competitive advantage in the global marketplace through analysis risks and developing strategies to mitigate the risks. Entrepreneurs are people who engage in entrepreneurship. They are people who often exhibit traits such as risk-taking, innovation, and determination, which helps them develop strategies to modify existing ideas or creating new concepts that have never existed in the marketplace. Entrepreneurship promotes several socio-economic benefits in society. They help in solving socio-economic problems, promoting social development, improving living standards of members of the community, creating jobs, and promoting innovation, among others. It is an…
computer-mediated communication (CMC) The modern-day, computer-mediated communication (CMC) serves an essential role in the materialization of romantic relationships. The emergence of new dating apps, like Tinder, dating sites, and applications have gained populace among the technology-savvy generation. In 2018, in the United States, approximately 30 percent of internet subscribers were using online dating (Antheunis, Schouten, and Walther 2). According to Antheunis, Schouten, and Walther, online dating refers to the use of web-based sites and applications for finding a romantic companion (3). Even though online dating has emerged as one of the most popular and effective ways of single people to find romantic relationships, the phenomenon promotes societal issues in regards to cognitive handicapping, deceptions, and misinterpretations with future adverse effects. Begin with the absence of physical and nonverbal cues in building interpersonal relationships online is a liberating factor. A study by Antheunis, Schouten, and Walther found that individuals tend to be radical online compared to face-to-face communication (4). Antheunis and colleagues noted that people tend to feel less subdued and more contented using the internet to reveal personal information. In…
factors affecting growth and development of an industry Different factors affect growth and development of an industry or an organization these factors are as a result of various forces which include; Macroeconomic forces, Global forces, Technological forces, Demographic forces, Social forces, and Political and legal forces. In this discussion, we are discussing the Charles Schwab industry. Macroeconomic forces that affected the industry included; the foreign exchange rates, interest rates, gross domestic productions, inflation rates and currency stage in the economic cycle. These forces became extreme sometimes and discouraged the growth of the corporation, on some other level; they work in favour of the company. Global forces are international factors that affect the corporation. One of these forces included the availability of the market globally. The other power involves laws that any organization has to follow to operate in the worldwide market. Technological forces include recent technological development that has been put in place by their competitors. Similarly, the corporation dug into advanced technology to enable it too competes with other companies. The other force was the ability of other companies…
Supreme Court’s choice to excuse the Cougar Business Owners I unequivocally concur with the Supreme Court’s choice to excuse the Cougar Business Owners Association’s guarantee that they merit pay for harms they experienced the senator announcing “the crisis too early” is because I don’t accept that the representative pronounced the crisis too early. In the first place phases of the ejection and all through the whole difficulty by Mount St. Helens, the senator talked with logical specialists to increase an inexact comprehension of how wrecking the harm of the ejection of the fountain of liquid magma would have been (Cohn, 2012). Merely after setting up that the spring of gushing lava was incredibly unusual and made a significant risk to life and property did the senator issue the highly sensitive situation and involved the limitation zones which from the start did exclude Cougar (Cohn, 2012). Following the ramifications of the limitation zones, an ejection more noteworthy than anticipated happened and further constrained the representative to extend the limitation zones to incorporate Cougar (Cohn, 2012). Since Cougar was not initially…
Necessary information the fudge factory need concerning outsourcing decision Outsourcing is one of the most practiced processes for companies under different circumstances. For instance, a company might opt to practice outsourcing when its product demands have hiked, and the company cannot meet the demand, maybe due to limited operation space or the minimum workforce. However, some accompanying disadvantages might accrue from outsourcing; for instance, the supplier products or services might be different from the original supplier hence severely affecting the business of the company. Necessary information the fudge factory need concerning outsourcing decision From a personal point of view in the Fudge factory scenario, the board members need to have an intensive analysis of the situation before coming up with the decision of outsourcing. Also, they should do a lot of customer and market research and be able to see if they can meet the market demands through outsourcing or opt for expansion options. Moreover, it is more evident Bob’s factory has limited space of operation, and it’s designed to fulfill only a few objectives of serving its consumers, and…
marketing and touring plan for an artist Becoming an artist takes one’s commitment, dedication, hard work, and above all, a plan for the career. Like many hidden careers, I know they are willing to wake up and some well someday, but the idea of how to proceed is not there. The concept of developing your skills attracts many clients, and when they are impressed, they turn up to support your career. This paper provides a marketing and touring plan to revive an artist’s career that began well his career but failed to proceed following one reason or another. Yes, any career requires knowledge, typically in the area of specialization, for instance, in music. The producing company may be needed to play significant roles in uplifting one’s career most. Starting up may not be the biggest challenge, but developing a successful collective project is the most vital task. In the recent past, social media has become part of people’s lives. Many people, especially youths, are spending much time on the platform. To the audience, giving us the support by recording ‘Wanderwall’…
Quick Hacks that Digital Marketing Beginners Can Use to Grow Their Business FAST Marketers have had to contend and keep up with the numerous leaps in technology during the past few decades. At the moment, only a fast-paced brand will survive and make the most of what technology has to offer. With so many technology solutions coming up, it is imperative to understand what to pay attention to and what to let go. Clearly, you cannot embrace everything that comes your way as a company. Besides the limitations of financial resources, it might prove impossible to align some new technologies with the operations of the company. As you think of the technologies to ignore, digital marketing shouldn’t be one of them. Your business will heavily rely on the execution of appropriate digital marketing strategies to experience the desired level of growth. A recent report by Business Wire revealed that while a sizeable number of marketer are uncertain of their future, they are convinced that digital marketing will be a critical element in their company over the next…
compare and contrasts arguments for and against universal healthcare in the US The United States’ (US) healthcare system is considered one of the most advanced yet very expensive, especially for Americans without medical cover. This paper will compare and contrasts arguments for and against universal healthcare in the US. Financial implications of a universal healthcare system (UHS) for proponents are that it lowers the cost for healthcare and administration in the country as the government can make price controls through regulatory measures and negotiations (O’Malley et al., 359). Financial consequences by those against UHS is that healthy people are burdened with the task of paying for the medical care of other people. Also, people with fewer incentives financial tend to stay healthy; therefore, without a copay, people could misuse the health system. UHS forces doctors and hospitals to offer the same standards of services at low costs as they receive the necessary funding from the government despite being in a competitive industry. This will help in reducing the targets on wealthy individuals for exorbitant profits. However, on the same, UHS…