Corporate Social Responsibility in the Hospitality Industry Corporate Social Responsibility Corporate Social Responsibility (CSR) is a serious issue that mainly affects organizations. CSR makes a company socially accountable for its business processes. Companies often have to look at the economic, environmental, and social impact they have on the community. CSR affects different types of companies in all the industries because it is something that significantly affects the community. An example of CSR is a company changing its packaging to adopt a more environmentally friendly packaging of their product. Another example is designing vehicles with fewer emissions. Vehicle emissions often pollute the environment, and if an automotive company can find a way to develop cars with less emission, then they would have improved on their CSR. Also, when an organization awards scholarships to the needy but bright students seeking an education, then it shows that the organization has a social impact. Lastly, if an organization implements a program where it visits needy communities and teaches women skills such as weaving which they can use as a source of income, then the…
The Evolving Visage of Customer Service with AI and ML Introduction Today, I can hardly find a good online store that does not put forward at least one form of high-tech #customer support. Customer service #virtual assistants can answer simple queries like informing me about the status of my order, helping me look for a particular product based on the filters I put in, and so on. This greatly enhances our online shopping experience due to instant responses, personalized product displays and also through reminders and notifications about great deals. But do you know how this whole superior customer service experience is brought forward? It is with the help of AI-powered ML. Difference between AI and ML The terms #Artificial Intelligence and #Machine Learning are often used interchangeably by tech companies, but there are differences between the two. I am trying to give you a clearer perspective of the two terms so that you can better understand the #difference between AI and ML. I found the aptest description of Machine Learning to have been given by Tom M.…
marketing ˈmärkədiNG unaware of the presence of Marketing in my life As a kid, I never knew what marketing was. I used to watch TV commercials and thought them as one of the media of entertainment only. However, that grabbed my attention to such a great extent as to enforcing me to ask from my father the reason behind broadcasting such lengthy advertisements in between the cartoon shows. And the information provided my father about advertising as a planned activity to call people’s attention to sell the product, established my first foot in the learning process about the field of marketing. Indeed, before that crucial moment, I was unaware of the presence of Marketing in my life. With the gradual passage of time, it came to my realization that in today’s world, we people are surrounded by marketing and it is omnipresent. As a communication channel to inform the people about new products, building the reputation of companies and brands as well as generating needs & maintaining the relevance of the products in our life, marketing in one or…
What are the benefits you can get by hiring a digital marketing agency? To maintain the online presence of your brand, it is important to hire the right digital marketing agency. Be it SEO service or web designing, there are plenty of options to choose from. The digital agency can help to make a prominent online presence for your business. Right online tools are sure to help your business grow provided the correct strategies are used. Irrespective of whether you are new in the business, hiring a reliable digital marketing agency can be of immense help. Let us take a glance at the following part of the article. Agency helps to focus on business Hiring an agency to handle online marketing can be time consuming. Therefore, the right agency can help you focus on the core business functioning when the team deals with the digital marketing part of the business. With the agency, you need to discuss your company goals. This shall help the agency to give a real shape to your creative thought about the company. Helps cut down…
SaaS accounting solutions to help businesses tide over the coronavirus crisis The world economy is staggering under the pressure of the CoVID-19 pandemic, which has now affected nearly 193 countries and impacted the livelihood of countless people all over the globe. With over 7, 81,842 positive CoVID-19 cases, along with 37,000 deaths from the pandemic all over the globe, the major concern right now is to bring the number of patients, which keeps on increasing by the hour, under control. The cities and towns of India have now been put under lockdown for containing the spread of the disease. As staying at your home and social distancing is the mantra to keep this highly contagious virus away, the businesses of all sizes are finding it hard to maintain a smooth run. The situation has devastated global economies, with billions of dollars already been spent and the markets tumbling with uncertainty. Difficult times for the businesses The firms are presently walking on tightropes, as they need to make sure of the safety of the workforce, as well as keep themselves from…
Food Truck Business Plan Individually or in a group of no more than 3, write a business plan for a food truck (You can find examples of food truck in Kuwait if you do your research). A business plan is a written description of a new business venture that describes all aspects of the business. Remember: 1) Your truck must be in the city you live in. 2) All information must be realistic with the exception of your past education/experience that makes you qualified for the job, but this information should be believable. 3) You are a start-up and will begin with 1 truck. Your business plan must be well organized and TYPED. You must use complete sentences. It must be in the same order as listed below. All headings should be underlined or bolded. Font should be Times New Roman. Your font size should be size 12. There is no page limit. Follow along with this sheet and answer each of the below questions. Each heading will have a paragraph beneath it, however, some sections will be longer than…
Analysis of an entrepreneur Analyse a CURRENT entrepreneur who is a citizen from one of the following countries: Australia, United Kingdom, South Korea, and Malaysia. The chosen entrepreneur must be the person who founded the business(es) (himself/herself or with the team), and currently still running/controlling the business(es) which was/were set up and is/are headquartered in the above countries. Individual assignment, report format with headings and sub-headings, 1.5 spacing to be used. Critical analyses and reflection on relevant entrepreneurship theories required, not just a simple presentation of the entrepreneur’s biography. Suggested structure: • Cover page ✓ Please indicate your full name, student ID, class day & time, and tutor’s name • Introduction • Background of the entrepreneur ✓ Discuss the background of the entrepreneur (i.e. history, development, family and socio-cultural background) to see what developed his/her entrepreneurial passion/propensity and contributed to this person’s entrepreneurial pathway/success (with reflection on/application of the relevant entrepreneurship theories). • Entrepreneurial traits/characteristics ✓ [unique_solution]Discuss the characteristics/traits of the entrepreneur (with reflection on/application of the relevant entrepreneurship theories). • Opportunity recognition and idea development process ✓ Discuss the…
BUSINESS LAW, ITS MEMO RANDOM This assignment 2 is based on assignment 1 that we have done earlier this semester. assignment 2 is asking for Simulation Exercise: Advocacy Memorandum Introduction: In this simulation, students are asked to analyze the Stipulated Facts and Longville case law, spot as many contract law issues as possible, and then write a 5-7-page memorandum (academic quality, double-spaced, memorandum format) that advocates a particular side of the dispute. The side you are to advocate for will depend on the first letter of your surname as follows: If your surname begins with the letter A – L: Advocate for Dr. Blackwell′s legal position in your memo If your surname begins with the letter M-Z: Advocate for Neurological Associates in your memo By ″advocate″ it is intended that you present the best legal argument supporting your party′s position based on the laws of the state of Longville. Assignment: Review the Concept Summaries and your notes from chapters 6 and 7 in the textbook. Study the Stipulated Facts and Longville case law in the Simulation Exercise. Compose a 5-7-page…
How to use animation video to create an outstanding marketing strategy? Summary – With the increasing popularity of the online market and unique strategies, animation videos are gaining importance. For effective online marketing, using suitable animation video has immense benefits. It is due to increased use of mobile devices along with high internet accessibility that has boosted the popularity of online videos. By playing with the right marketing strategy, it will help get better results for your business. What do you understand by Animation Video? As digital marketing is evolving these days, animation videos are gaining popularity. Also, the animation is one of the vital elements in digital marketing these days. The animation video is suitable for marketing scenario that is effective for the startups. This engaging tool helps narrate the brand story to your target group and reach out to the audience better. For this, it is better to get in touch with the right Animation Video Production service. With plenty of options available, make sure that you get in touch with the right one. Reasons to use the…
Building Relationships by Communicating Supportively 2/04/2020 Application of theory Building positive relationships are a guarantee that there will be better physical and emotional results. At work, people will perform much better and place their concentration on the given task. I believe that improving my relationships through the use of personal management interviews is an area I need to put my focus. I think that to establish a long-lasting relationship with the workers I manage, a face-to-face meeting between the subordinates and I, as the manager, might help improve the working partnership we share. By doing so, approaching this interview will require a two-step session, where the first includes a role negotiation session where expectations for both the employees and the managers will be established. The second step comprises the one-on-one meetings scheduled to enhance development and improvement. Relevance to self Learning about personal management interviews as a manager and implementing them in my line of work is a crucial step towards the success of the company. Applying a personal management interview program will ensure that a healthy relationship is built…