Media,Culture & Communication   Major issues involving political advertising   The major issues involving political advertising include fact-checking. It is worth noting that political advertisements contain various statistics and claims. Some of it is not accurate, and thus the need to ensure that there is use os factual information only. In this regard, an organization wishing to target a formal audience should ensure that the advert is genuine and accurate. In addition, time sensitivity is another issue with political advertising. Political advertising takes a lot of time since it only happens during campaigns. Therefore, if one is considering a long term source of advertising revenue, then political advertising should be out of the question.   Pseudo-event and its relation to the manufacturing of news   The pseudo-event entails creating a particular circumstance to ensure that a media is gaining extensive coverage primarily. Typical pseudo-events include press conferences and talk shows in televisions and radios. These events have high tendencies of attracting many viewers and listeners, especially when the host is a celebrity or loved by many. In essence, the success…

Security Management In Cloud Computing Most businesses are now adopting cloud services due to the numerous benefits associated with it. The cloud offers more communication facilities choices, and many companies have already reaped the cloud efficiency benefits. However, cloud computing services have unique attributes that require risk assessments in different areas like privacy, data integrity,   data recovery, and critical evaluation of specific legal issues involving auditing, regulatory compliance, and e-discovery. As a result, several authors have come into play in order to help in shedding light on the importance of cloud computing and why every organization should adopt it. The authors provide the audience with clear insights on cloud computing including the services provided in the cloud computing error, cloud computing categories that organizations can adopt, the influence of cloud computing on the IT industry, the future of cloud data and privacy, issues associated with cloud computing among other perspectives. By analyzing the five articles, I hope the author’s knowledge insights will help me in getting new online and offline ideas on the application of cloud computing, help me in…

How Cloud Computing Is Changing Management The information technology world is changing due to the creativity and innovation being depicted in the digital world. Cloud computing is one such aspect. The field of management is experiencing changes as a result of the integration of cloud computing.  Changes in the management field are as a result of changes in the way data is collected. The first change is the flow of information. With cloud computing, information is being conveyed among and within an organization very first.  Features that enhance this process include virtualization as well as automatic security patching. Product designing is also changing through teamwork between the IT department and manufacturers (Hardy, 2018).  In general, cloud computing is changing management by changing the IT from a cost center into a new system. The second key issue is cloud computing’s impact on product design and customer experience. The Uber companies are using cloud computing to enhance constant uptime as well as creating an indivisible relationship between product manufacturing and deployment.  Hence, it is becoming simpler for the firm’s design products and…

Carnegie and Rockefeller: robber barons, benign capitalists, or a little of both? EXPLAIN. Both Carnegie and Rockefeller have several similarities that make some of the greatest contributors to American history. Considering the concept of robber barons and benign capitalists, I believe they are a little of both. In terms of benign capitalists, both Carnegie and Rockefeller were wealthy men and they would the richest men in the world if they still exist today. As benign capitalists, the possessed the majority of companies with monopoly powers that were very competitive, thereby crushing other respective industries. Besides, Carnegie and Rockefeller were also robber barons for several reasons. First, they acted as American philanthropists and industrialists which were very common among the robber barons. John D. Rockefeller deserves to be called a robber baron because he was ruthless in his leadership, especially in his desire to increase the market share that was held by his oil business company. Moreover, Rockefeller can be referred to as a robber baron because he utilized his power to end competition from other businesses by destroying them. Similarly,…

Utilization & Case Management Introduction             Case management involves a small team or an individual in the healthcare environment that is responsible for clearly steering the patient through a composite procedure in the most effective way that is accepted (Uittenbroek, et al., 2018, p. 2). For the outpatient setting and or acute setting, case management can take place. A small team and an individual in the case management are responsible for care coordination, care planning, patient assessment, patient’s advocacy, and or evaluation. The main focus of utilization and case management is to help the patient achieve the maximum level of functional capabilities and wellness. The Advanced Practice Nurses have the responsibility of understanding the case management and utilization process. How is this related to managed care and quality care and control issues? Managed care helps in quality healthcare management and controlling the costs of healthcare services. Therefore, managed care has to main objectives of quality healthcare services and fees control. Utilization has a relation to the managed care in that. Utilization evaluates the quality of services in healthcare and the…

Importance of branding for organization and customers Introduction Branding of a product or service has benefits to the organization as it improves its sales revenue in the process increase profit in the long-term. On the other hand, branding allows consumers to differentiate products. The study aims to explore the importance of branding for both the organization and consumers using Costa Coffee as the case study. Importance of branding for organization and customers Branding affects various aspects of the organization, such as sales, image, and accessibility. According to Adegbuyi (2018, P. 23835), branding is essential in determining the sales performance of a product in n organization. Branding is a process that allows the organization to align its operations and processes to align with the brand identity and values. Branding helps the customer to create a relationship with the products (Keller, 2020, p. 998). When an organization brands its products, it creates the mindset in the customer that no other product is existing in the market which, results in actual sales by customers. Branding is one way for an organization to differentiate…

4 Tips to Scale your Hairdressing Business If you are like most stylists, your eyes are dead set on the dream: to own a saloon fully. While starting out in the saloon business might seem easy, staying in business for the long term and growing a saloon business empire is a whole other issue altogether. If you are a stylist looking to venture out on your own, or even an entrepreneur looking to break into the beauty business, you need a clear strategy not just to open an outlet, but to scale it as well. Here are x tips to help you scale your hairdressing business. Get More Clients Your client base is a top determinant of when to scale and if you can even scale at all. Here are some ways to attract more numbers. Design a referral system Referrals work well in many businesses, hairdressing included. Here, give your existing clients reward points or discounts for bringing in their friends and family. Similarly, you can extend discounts to new customers to help and eliminate their fear of the…

Importance of Online Customer Reviews to Business Recent statistics show that over 88 percent of consumers read online customer reviews for recommendations on the products they should buy. That should not be surprising. Customer reviews have become the new way in which consumers tell others about their experience with products. They are like traditional word-of-mouth, which was a way of marketing businesses that provided customers with the best experience. While all customer reviews influence buying choices, there is a difference when it comes to the number of words used in each one of them. Types of customer reviews may include the following: One-Sentence Reviews One-sentence reports usually feature a short line with only a few words. For example, it could be something like: “I liked the product very much.” While that is a positive review, it doesn’t say much about the product. Prospective customers may find it hard to know the attributes of this product that the customer liked. Also, search engines tend to consign one-line reviews on the periphery. Multiple-Paragraph Reviews. From the name, these reviews contain multiple paragraphs.…

In the nail salon industry, I agree very few “workplace rights” have been abused. First of all, workers have been overlooked when it comes to their safety and health. Even though the OSHA (Occupational Safety and Health Administration) group once alerted to unsafe working conditions, set standards for workplace exposure to harmful chemicals used at the trade shows, it has stated in the New York Times that the working conditions cannot be tolerated, given the quantity and the hazardous effects of dangerous chemicals used. Secondly, living wage rights have been violated. According to n to the federal and state laws regarding wage payment, payment is entitled to a specified amount of wages. However, from the case study, only 25% of the individuals were paid the minimum amount (Nir, 2015). To some, the payments were removed, which forced them into a situation termed as “apprenticeship period.” Managers in the nail salon could be able to improve the conditions if they wanted. However, it is evident that even if they did so, they would not be able to rich the recommended standards.…

8 Ways to improve yourself as a business leader All successful businesses owe their success to great leadership. If figures such as Steve Jobs and Bill Gates had not been such phenomenal leaders, Apple and Microsoft would never have conquered the world. While not every business can become a behemoth, an effective leader can turn around the fortunes of any enterprise. Unfortunately, becoming a good leader isn’t as easy as we would like it to be. But it isn’t out of reach though. The following are tips to help you become a great leader. 1. Keep Learning Effective leaders must be lifelong learners.   Continuous education helps leaders keep pace with industry trends and new developments. You also get to see things from a different perspective. While the traditional way of learning has mostly revolved around attending a physical class, you can listen to podcasts, attend webinars or even take up an online course today without leaving the comfort of your home or office. 2. Encourage Career Development People want to gain knowledge and build skills that will help them…

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