AHP approach of making decisions in an Automotive Company This paper will consider the AHP approach of making decisions in an Automotive Company, especially in the selection of goods trolley fabrication material depending on cost for the content, material strength, and fabrication process. The analysis will consider such factors in making a viable decision by breaking the entire process into phases that bring a better understanding of the issue. It will also find the relationship between this study and the learning course in consideration for evidence-based learning and how it applies to one’s real-life situation. Finally, a rationale about this study will be necessary for concluding the use of this approach in decision making. According to past researchers, the importance of material selection comes up, especially during the initial stages of developing the product. Automotive companies employed an appropriate decision-making channel and evaded extra expenses in determining and selecting fabrication material for tools trolley—objective similarity among the participants in decision making and the best content chosen through quickly coming into agreement. Factors under consideration are in participants’ awareness, and they…
Factors lead to Decline of Family Businesses in China Introduction The family business is a business run or owned by members of a single-family. The family business represents the most prominent and prevalent form of innovativeness in the social and economic landscape. A family business can also be defined as the family managed and owned enterprises exercising the managerial and considerable financial control. The sector of family businesses represents the essential components of the development of private enterprises. The kinship networks of the family serve as the foundation of resources in the development of private enterprises, especially in the event of less constant economic conditions and all the emerging industries. China has several problems with their family business exactly after18th national congress of the communist party of china in the year 2012. More than half of the children of the china’s entrepreneurs who participated in building the economy of China after the formation of the communist nation to the free market of communist by Deng Xiaoping in 1979, were not willing to proceed their parents in running…
Marketing Plan Strategy A strategic marketing plan is a document or action that gives direction and structure to the company’s marketing activities over a specified period of time (Schildge, 2018). Luxury-Pedic is a start-up company that wants to launch its new set of luxury mattresses, and the brand manager needs to develop marketing strategies that will appeal to the target market. Founded in 2014, the company offers a product line that focuses on creating quality mattresses that provide relaxing and comfortable sleep. By providing quality products at competitive pricing, service experience, and an excellent warranty, the company will stand out. The company will realize critical market penetration by using competitive pricing strategy and market challenger strategy. Furthermore, Luxury-Pedic will prosper based on the following principles: a solid business model, recruiting a top-management team; careful evaluation; and long term planning. Market Summary Luxury-Pedic acknowledges the current market and has carried out extensive research so as to understand the common attributes required in the target market. The research will be utilized to acknowledge the needs of the consumers and the market. The…
Privacy Challenges around Data for Amazon Company Abstract In the United States, Amazon has been ahead of other firms in technological use in its business. Amazon is using technology which is available in advanced stage having the speed of ten times faster when matched to ones which are used by other firms. The services and products provide by the Company certainly are most significant in the USA concerning service delivery in terms of quality. Amazon continues to lead by offering high-quality products and services as the Company brings in solutions to various innovative technologies. The Company capable of handling things which could have never been done before within wireless environments: sharing and streaming videos within higher definitions. With all robust technological tools, the Company still faces various challenges about data mining. Thus, the paper looks into Privacy Challenges and solutions around data for Amazon Company. Amazon Company Introduction The challenges on data privacy exist since data has more value to several people. Data in content and metadata files area identifiable with the…
Marketing Today New Marketing techniques Live experience The use of live experience is mostly to engage customers, and the most successful brands in marketing know its value. For instance, Facebook’s Live experience program brought the user data in a more visible way for marketers (Glazer, 2020). The live campaign entailed innovative ways to show customers how to use Facebook and Instagram to their full potential. To best use experiential marketing, the campaign should be viewed in three stages. In the beginning, a brief plan of the event should be created, informing attendees of what they should expect. The event itself, which is the third stage, should offer attendees opportunities to remind themselves with the use of the campaign’s hashtag in social media. The last stage is a “dessert” to build customer loyalty by establishing follow up emails or texts. Mobile-oriented storytelling Several companies are aware of storytelling as a method of engaging their customers, but mobile phones have not used be adapted in this tactic (Glazer, 2020). With the high number of mobile phone users, these devices can be important…
The U.S. government’s decision and impact on small businesses In U.S., e-commerce businesses used to run on zero sales tax. Recently, the verdict of the South Supreme Court regarding South Dakota vs. Wayfair case has put an end to the zero sales tax policy (BBC News, 2020). Small businesses operating in the e-commerce industry has been severely affected. South Dakota earlier stated that unless businesses have a physical presence, it can be taxed. Moreover, the court documents suggest that each year, approximately $40-$50 million is lost as businesses without a physical presence were not taxed. The Accountability Office of the U.S. Government anticipated that states lose billions in tax revenue. Thereafter, the decisions of the court regarding e-commerce and small businesses have been analyzed. As per the specific requirements, it can be anticipated that the online business owners are liable to pay more in comparison to regular business owners. The complexity for small business owners and online retailers has increased because they are now supposed to sit and analyze the 50 state laws that deal with sales tax in case…
Cryptocurrencies, their Vulnerabilities and Business The world of cryptocurrencies is quickly changing and developing. Innovators, as well as entrepreneurs, are continuously bringing in new cryptocurrencies, with each of them introducing new and different features to entice new users and shareholders. The payments market is still small, in spite of the constant development of new cryptocurrencies. Cryptocurrency users continue to grow and evolve, though at a slow rate. Nonetheless, universal acceptance of these forms of currencies by the general public is still unlikely within the near future. The rise of cryptocurrencies as new forms of payment has extensive indications for illegal actors, customers, the official industry, as well as financial institutions. Some various issues and risks need to be eliminated before such users welcome and take on cryptocurrencies in conducting large scale commercial transactions. This acceptance will need the transformation of cryptocurrency protocols to fulfill the needs of each of the perspectives. Since its introduction in the year 2009, Bitcoin has attained its purpose of introducing a digital currency able to record contracts and prevent double expenditures without an integrated, trustworthy…
CULTURAL CHARACTERISTICS THAT MAY AFFECT BUSINESS INTERACTIONS IN CHILE Chile is a diverse country in terms of culture. Having a high population is one of the factors for the unique culture. Chile has immigrants who have impacted in her culture. In the past Chile has built its culture from its leaders and the influential people in the country. She has a history of being good in literature. Many poets in Chile are influential to the world. A nobel prize was worn by poets such as Pablo Neruda. Music has also based in its cultural diversity whereby leaders in the past had songs sang to portray nationalism. Hence, leaders in Chile and the historical part of Chile influences a lot on the culture. There many cultures in Chile and they are mainly based on art ,Most citizens are indigenous and they have adopted the cultures of the past people and leaders. Music has a great impact in Chile and the music well known by the citizens is connected in a diverse way from the nationalism songs which were led by…
Development of sustainable business and society Development of sustainable business and society has become an essential tool in solving both environmental and social problems. Ecological problems are necessary for human existence and hence affects the social responsibility ideas. Even though the social corporate ideas’ history lasts for hundreds and hundreds of years, both stakeholders’ relationship and social responsibility ideas persist still a relevant subject of practitioners and scholars’ debates. Firstly, as it has been set that the organizations aim to make profits for the shareholders, the social corporate responsibility issue of payoff investment still is in doubt. The allocation of resources and attention to corporate social responsibility may not be significant as compared to investing in the improvement. Employees who are purposely oriented within their organization stays on the board 20% longer compared to their peers driven by money or status, who are 47% likely to promote the company. These are what is followed by the leading companies in becoming a socially accountable business community. Corporate Social responsibility (CSR) is the way businesses contribute to social, environmental and economic causes,…
Cultural and Cross Cultural Risks in Business Introduction Globalization has become a need for every entrepreneur doing business. Everyone wants to do business at the international level because of the various aspects like technology that keeps giving them uncountable profits. They, however, tend to forget one-minute detail about these factors that promote their businesses, that is, culture. Globally, every nation has its cultural practices, social issues, and various environmental problems. Any company that wants to expand its wings to an international level should be fully aware of the potential risks that come about as a result of these cultures. As an entrepreneur, one needs to get to understand the various cultures of the people in which they want to invest in. By this one, will be able to take note of the little details that will be beneficial to the business as well as those that will harm the company substantially. The ignorance of these cultures may result in weak market share, no or low returns on investments, missed opportunities, among others. An entrepreneur can easily face outright failure if…