Critical Analysis of Problems Faced by PKC Laundries
Analyzing Problem Faced by Young entrepreneurs and strategies to Overcome
Young entrepreneursencounter many problems that need strategic remedies to sustain the business. In broad, operational factors and scaling up the business, the main issues that get to entrepreneurs’ minds. Several small businesses have fallen soon after startup because making quick scaling, or when the entrepreneurs fail to take the right process of scaling. Operational problemsare the main challenges to Small and Medium Enterprise (SME) and include founder and client dependence, managing overheads, financial management, and fatigue.
SME can overcome the scaling up problems by thorough planning ahead; young entrepreneurs need to anticipate difficulties that may emerge and then come up with short term backup plan. Overhead costs are cut by reviewing surplus to the business and buyers’ needs; entrepreneurs can also weigh options such as renting instead of buying offices. Client and founder dependence can be mainstreamed by having several clients who pay regularly. A business that does not dependent on the founder thrives since it remains functional in their absence. Finally, the growth and quality of goods and services need to be balanced. A small business would thrive; they don’t tend to provide what macro business is providing.
PKC challenges as aggregator business and future strategies to consider
PKC Laundry has encountered both scaling and operational problems where the management is struggling tochoose the right decision, which would leave a sustainable business. Getting startup capital for through asset-light aggregator was a good ideal for the company, but vendor management might have gone too far. The supply manager PKCrelies on the supplier sinceinvestors take higher time and may have extra charges. The disagreement between PKC laundries and suppliersis evident because there lacked a third-party logistics provider and a planned inventory. The challenges of insufficient profits affect the sustainability and growth of the business.. Don't use plagiarised sources.Get your custom essay just from $11/page
However, PKC Laundries can still get back its initial position if the management comes up with the right decision in its operations. Backward integration to mitigate supplier reliant would not be a good idea for the company since it will lose broad market access. Therefore, PKC Laundries ought to scale the business up and strengthen it. Some of the factors to enhance the business is to have a third party to witness. Intellectual property is necessary to maintain agreement between the supplier and PKC Laundry. Another logistic provider could also save PKC, and it will reduce supplier dependence. Further, PKC needs to come up with a digital value chain for its customers in the front end. However, if PKC is not in stable financial status, then Value-added services are a better option since the company will receive receipts and assure conflict and conflicts are solved.
Various Marketing Management Issues
Due to technological market management, designs used by businesses have changed from product-based approaches to customers-based, which include segmentation, targeting, and positioning. In segmentation, market researchersassist the company in identifying consumers’ needs. This information is intended for customers in dimensions of customers’ exp[erience and personal development. Target marketing would help the company select and evaluate targets such as online targets and revenue. Target marketing PKC can help the company spend wisely in an online advertisement. Finally, positioning marketing evaluates the resource location to match the targeted group.